标题 | Your Ship Has Come In |
广告公司 |
The Borenstein Group, Inc.
|
广告战役 |
Your Ship Has Come In
|
广告主 |
Leros Technologies
|
品牌 |
Leros
|
Posted | 4月 2006 |
行业领域 | IT解决方案与专业网络
|
广告口号 | Welcome Aboard |
剧情简介 | Leros Technologies, a innovative provider of ERP/Telecom solutions for growing businesses, discovered that their prospects were getting lost in the sea of techno-jargon and network diagrams. They needed a simpler and clearer message. Leros hired technology marketing experts, The Borenstein Group, to help prospects realize the value of its superior service platform. |
哲学 | Through a powerful message of inclusion, a new collateral system invited prospects to come onboard and not let technology pass them by. The Borenstein Group created a memorable marketing metaphor that quickly and clearly entices business executives to learn more, while subtly conveying the dangers of what could happen if they don't. Prospects could now grasp the advantages of using Leros Technologies at a glance. And thanks to LEROSnet, growing businesses now have a new Port of Callsuccess. |
媒体类别 |
Brochure
|
市场 | 美国 |
执行创意总监 |
Gal Borenstein
|
创意总监 |
Clayton Tompkins
|