London’s air is unbearable
This coughing cuddly toy is drawing attention to a serious problem.
媒介案例
Check out the advertising industry’s most compelling case studies, from print and digital to experiential and radio, that showcase the best cause-related ads and innovative marketing campaigns.
A bag that swims against the tide
Tesco’s new bags may look fishy, but they actually give you money back
This ad has a familiar ring about it
For once a retargeting campaign with a high rate of engagement
When the flu hides underground
Bayer’s smart use of media is not to be sneezed at
Diesel’s jewellery collection flaunts its flaws
You may end up paying through the nose for these bizarre trinkets
Thanks to McDonald’s, never drive hungry
The fast food giant joins forces with Renault to ensure drivers always know where to find a bite.
Tuck yourself under this cover
IKEA’s print ad is a cure for insomnia
A new twist on ice cream
Customers fall head over heels for a cool stunt
New kids on the blockchain
Even the world’s most secure medium isn’t safe from those innovative advertising folk.
They’re surfing in the rain
How an innovative 4G router turned a city’s constant downpours into an advantage.
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