Singapore Takes A Trip
An interactive experience in a miniature version of the city of possibilities
媒介案例
Check out the advertising industry’s most compelling case studies, from print and digital to experiential and radio, that showcase the best cause-related ads and innovative marketing campaigns.
Reviving up organ donation
A motorsport sponsorship swap gets Brazilian fans talking about a taboo subject.
Take care of your mental fabric
A visible clothing label reminds us not to keep our feelings folded away inside
Data is a dog’s best friend
Thanks to creative use of data, this new pet food brand ensures “every dog has its ad”.
A Madonna on the streets
Munch’s masterpiece found itself out in the cold to demonstrate a security system.
Cracking recycled phone fear
McCann phoned in its latest campaign – and on faulty devices to boot.
Game for a long run
When Nike turned Bangkok into a giant fun run with digital enhancements, residents hit the streets.
The romantic side of Colonel Sanders
KFC certainly hasn’t turned chicken with its new dating game.
Why Basketball Lost Its Squeak
Taking away one of the sport’s most familiar sounds enabled Ford’s message to squeak through the clutter.
The sound is on the wall
This groovy poster made more than just a buzz.
Media Ideas Newsletter
