When Uber eats up screen time
Uber Eats sneaks its notifications into ads for other brands.
媒介案例
Check out the advertising industry’s most compelling case studies, from print and digital to experiential and radio, that showcase the best cause-related ads and innovative marketing campaigns.
Unilever scraps its packaging
A vending machine goes to war on waste by allowing consumers to re-use their old plastic bottles, by Unilever
Keep an i on those black dots
How melanomas crept into the Belgian press to remind readers of the dangers of skin cancer.
Flagging up UV danger
An additional flag to keep you even safer on the beach – because the sea isn’t the only source of peril.
Win the hunger games with stealth cookies
An inventive way of saving your OREO Thins…for yourself.
When your clothes resell themselves
A fashion brand has woven the circular economy into its products.
When Android hijacks your iPhone
A cheeky app allowed Apple fans to test an Android device without changing their phones.
For Wendy’s, social media is getting old
Targeting boomers also worked pretty well with the young
An app to keep sufferers stable
This digital tool compensates for the tremors caused by Parkinson’s
These kids eat creativity for lunch
When children are told to play with their food
Media Ideas Newsletter
