Art for the climate’s sake
Landscape paintings are impacted by global warming.
媒介案例
Check out the advertising industry’s most compelling case studies, from print and digital to experiential and radio, that showcase the best cause-related ads and innovative marketing campaigns.
Crunching the cookie code
Ever noticed the similarity between an OREO and a barcode? Us neither – but luckily VMLY&R did, with prize-winning results.
A promotional tool that’s just the ticket
This idea won the jackpot for the agency and its client: Netflix.
Turn pages instead of scrolling
A bookstore draws attention to all the time you’re spending on social media.
Milking the potential of manga
An idea for targeting kids that’s good from top to bottom.
A sticky idea that was ripe for success
A supermarket turns a tiny medium into a tool to fight food waste.
A recipe for beating inflation
This app is a shopping service and cookbook that brings purchasing power back to families.
A hockey sponsor’s hard-hitting idea
When other brands are attacking your screen time, just put some ice on it.
A novel idea to spread love for books
When brands turn a new page to get people reading.
A mixed message for texting drivers
People who use their phones behind the wheel are urged to consider turning their lethal habit into a helpful one.
Media Ideas Newsletter
