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Cruzcampo wants you to embrace your accent, as shown in the beautifully shot 'Gitana' out of Ogilvy Spain.
标题 | Gitana. A fable with a lot of accent. |
广告公司 | Ogilvy Spain |
广告战役 | Heavily Accented (2024) |
广告主 | Heineken |
品牌 | Cruzcampo |
首次发布日期 | 2024 / 1 |
行业领域 | 含酒精类饮料 |
哲学 | Imagine a time when classic dolls adorned the living rooms of Spanish households, fading into the backdrop of nostalgia. Cruzcampo's latest campaign flips the script, reviving this forgotten treasure and transforming it into an icon. "Gitana" bursts onto the scene, shedding stereotypes and proudly embracing its roots, turning the ordinary into something extraordinary. Cruzcampo invites you to join the journey, capturing the essence of Spain's cultural revival with a universal appeal. |
媒体类别 | 电视 |
长度 | |
Marketing Manager | María Ruiz Sanguino |
Associate Brand Manager | Paula Andrés Carrillo |
Brand Manager | Elena Marcos Izquierdo |
Marketing Analyst | Cristina Moreno Ballesteros |
Director of Media | Alberto Tucci |
广告经理 | Ruth Hidalgo Jiménez |
首席创意官 | Roberto Fara |
创意团队 | Raphael Soria |
创意团队 | Olimpia Muñoz |
创意团队 | Alejandra Vallejo |
创意团队 | Alex Bernabé |
创意团队 | Izarbe Moreno |
创意团队 | Pablo Piqueras |
执行创意总监 | Juan Pedro Moreno |
执行创意总监 | Javier Senovilla |
创意总监 | Guillermo Fernandez |
创意总监 | Pablo Poveda |
客户主管 | Iris Gil |
制片 | Beto P.F. |
Agency PR | Enrique Caballero |
客户总监 | Rocío Cano |
客户总监 | Annie Muñoz |
客户主管 | Lydia Laguna |
Social Media Supervisor | Javier Yohn |
Social Media Manager | Carla Gutiérrez |
Head of Production | Aaron Lago |
执行制片 | Pablo Riaño Sánchez |
制作公司 | Agosto films |
导演 | Nono + Rodrigo |
执行制片 | Belén Gayán |
执行制片 | Toni Moreno |
制片 | Miguel Ángel Fernández |
Anomaly presents the Bud Light Genie in this star studded Superbowl spot.
标题 | Easy Night Out |
广告公司 | Anomaly |
广告战役 | Easy Night Out |
广告主 | Anheuser-Busch InBev |
品牌 | Bud Light |
首次发布日期 | 仅限订阅者 |
行业领域 | 仅限订阅者 |
剧情简介 | 仅限订阅者 |
哲学 | 仅限订阅者 |
媒体类别 | 电视 |
长度 | |
VFX/Post Production | The Mill New York |
首席创意官 | M..e B...e 仅限订阅者 |
创意总监 | N..k A...ck 仅限订阅者 |
创意总监 | T...or G...n 仅限订阅者 |
美术指导 | A..m Du.....er 仅限订阅者 |
文案 | T..y K..l 仅限订阅者 |
Head of Production | E...a M....on 仅限订阅者 |
广告公司制片 | A...e V....ch 仅限订阅者 |
Chief Executive Officer (CEO) | F...ke Ro.....ez 仅限订阅者 |
客户经理 | E....ra O�....lley 仅限订阅者 |
客户总监 | E...y C..k 仅限订阅者 |
Account Management | J...y Fra.......geli 仅限订阅者 |
客户主管 | C....ia G...in 仅限订阅者 |
Head of Strategy | L...a R...n 仅限订阅者 |
Strategy Director | J..f B..k 仅限订阅者 |
Communications Planner | Ch.....na G....ry 仅限订阅者 |
Strategy Director | Ma....ne S...an 仅限订阅者 |
项目经理 | ..h H..s 仅限订阅者 |
项目经理 | H...ah W...h 仅限订阅者 |
Business Affairs Manager | Me....th Th.....ll 仅限订阅者 |
制作公司 | M...on J...el Z...er (...) 仅限订阅者 |
导演 | C...g Gi.....ie 仅限订阅者 |
President | D...d Z...er 仅限订阅者 |
执行制片 | N..h Go.....th 仅限订阅者 |
制片 | M...ha D...s 仅限订阅者 |
1st AD | Ch.....an ..n F...t 仅限订阅者 |
摄影指导 | Ma....bu Ta.....agi 仅限订阅者 |
Lighting | ..a B..d 仅限订阅者 |
Grip | D...y St....ns 仅限订阅者 |
制作设计师 | J...e V....rs 仅限订阅者 |
Casting | N...y B...al 仅限订阅者 |
CG Lead | J..f L...z 仅限订阅者 |
VFX Supervisor | A....ne D...di 仅限订阅者 |
VFX Creative Director | G...n We....an 仅限订阅者 |
VFX Executive Producer | M...y H...is 仅限订阅者 |
VFX Producer | .d R...i 仅限订阅者 |
剪辑公司 | W..K Ed.....al .Y 仅限订阅者 |
剪辑师 | S....rt R...es 仅限订阅者 |
Assistant Editor | C...s W...ka 仅限订阅者 |
Managing Director, Editing | E...a Th....on 仅限订阅者 |
Editorial Company Executive Producer | Al.....ra A....on 仅限订阅者 |
Editorial Producer | V...or M...na 仅限订阅者 |
Music / Sound Design | ..e Th....nd B...s 仅限订阅者 |
Managing Director, Music | K..a Ma.....ht 仅限订阅者 |
Sound Designer | H...ey Li.....ton 仅限订阅者 |
The Monkeys maintain that after a hard days work, you've earned a delicious stubby of Victoria Bitter .
标题 | Had Earned Thirst (logger) |
广告公司 | The Monkeys |
广告战役 | Hard Earned Thirst |
广告主 | Carlton United Breweries |
品牌 | Victoria Bitter |
首次发布日期 | 2024 / 1 |
行业领域 | 啤酒,苹果酒 |
媒体类别 | 电视 |
长度 | |
Marketing Manager | Nicole McMillan |
Marketing | Sarah Wilcox |
Marketing Manager | Marc Lord |
ASSISTANT BRAND MANAGER | Ben Haysman |
ASSISTANT BRAND MANAGER | Gianni Cozzi |
Chief Executive Officer (CEO) | Paul McMillan |
首席创意官 | Ant Keogh |
Chief Strategy Officer | Michael Derepas |
Strategy Director | Dave Collins |
创意总监 | Hugh Gurney |
创意总监 | Joe Sibley |
创意总监 | Adam Slater |
创意总监 | Connor Beaver |
Head of Production | Romanca Mundrea |
Senior Producer | Katie Wellbelove |
General Manager | Sophie Gosper |
客户总监 | Allan Carlow |
客户经理 | Isaac Montebello |
制作公司 | Scoundrel |
导演 | Tim Bullock |
执行制片 | Adrian Shapiro |
执行制片 | Kate Gooden |
Associate Executive Producer | Morgan Benson-Taylor |
摄影指导 | Jeremy Rouse |
美术指导 | Alex Holmes |
剪辑师 | Adam Wills |
Colorist | Ben Eagleton |
后期制作 | Soren Dyne |
Casting | Natalie Jane Harvie |
Casting | Citizen Jane |
音效 | Paul Le Couteur |
音效 | Squeak E. Clean Studios |
执行制片 | Ceri Davies |
摄影师 | Michael Malherbe |
Deep Eddy Vodka is 'Fun in a Bottle', as displayed in the creative miniatures featured in this installment out of McGarrah Jessee.
标题 | Fun in a Bottle |
广告公司 | McGarrah Jessee |
广告战役 | Fun in a Bottle |
广告主 | Heaven Hill Distilleries |
品牌 | Deep Eddy Vodka |
Posted | 2月 2024 |
行业领域 | 含酒精类饮料 |
媒体类别 | 电视 |
长度 | |
首席创意官 | Tim Roan |
Creative Director, Design | Howard Shows |
执行制片 | Laura Busino |
Strategy Director | AJ Hickcox |
Group Brand Director | Lauren Heffern |
Brand Director | Brooke Jocson |
项目经理 | Josh DeFord |
执行制片 | Peter Williams |
执行制片 | Kipp Norman |
执行制片 | KC Norman |
制片 | Emily Weinstein |
Editorial | Editbar |
执行制片 | Phoebe Cole |
后期制作 | Kat Hardman |
VFX Producer | Mariette Amici |
音频 | Lime Studios |
执行制片 | Susie Boyajan |
制片 | Cassie Underwood |
Assistant Mixer | Klaudia Bennett |
制作 | Dreamboat |
导演 | Jessica Batson |
Associate Producer | Analu Moscoso |
后期制作 | Assembly |
Assistant Editor | Charlie Sears |
Assistant Editor | Joél Delgado |
着色 | Assembly |
Color Producer | Veronica Webb |
Color Assist | Jose Font |
特效 | Assembly |
VFX Lead | Sal Wilson |
VFX Artist | Jeff Kyle |
VFX Artist | Yachan Yuan |
VFX Artist | Ryan Rinaldi |
Sr. Copywriter | Bryson Schmidt |
Sr. Art Director | Ben Estus |
Sr. Producer | Jon Buss |
Sr. Strategy | Meredith Makhoul |
剪辑师 | Reuter |
Publicis Worldwide uses clever CGI to make it appear as though there is a giant hammock hanging from two iconic buildings in downtown Lima, in promotion of Corona.
标题 | Hammock |
标题 (原始语言) | Hamaca |
广告公司 | Publicis Worldwide |
广告战役 | Hammock |
广告主 | AB Inbev |
品牌 | Corona |
首次发布日期 | 2024 / 2 |
行业领域 | 啤酒,苹果酒 |
哲学 | Publicis Groupe and Corona is making waves on social media with its latest innovative summer advertising campaign in Peru. Using advanced computer-generated imagery (CGI) technology, the brand "hung" a huge hammock between two iconic buildings in downtown Lima, creating a striking visual experience. Developing this idea required meticulous planning by Publicis Peru's creative teams. "The challenge was to find the perfect location and ensure that the CGI integration looked absolutely realistic. We did extensive technical and artistic testing. 3D tracking was key, allowing us to integrate the virtual elements with the camera movement and achieve the desired hyperrealism.” Explained Beto Noriega, CCO of Publicis Peru. To achieve this, together with Corona's marketing team, Publicis Groupe Peru created a collaborative and efficient work system by summoning the best talents from Zentih (Media), The Pub (Production), Digitas (Digital Creative & influence) and obviously Publicis Peru (Beloved Brand creative development). A unique proposal in the local market and of high value in the industry with which they have already been working for clients such as AB InBev and FIELD, among others. "The results are very encouraging and mark the beginning of this new integral and fluid way of working, which can only be obtained by operating as a platform with a consistent workflow and an agile and efficient operational model, uniting the expertise of each area and whose main objective is to generate high-impact and immersive experiences.” Said Erik Castillo, CEO of Publicis Groupe. The campaign has already gone viral, with thousands of users sharing the unique experience online. Corona promises to keep innovating with disruptive media to continue delighting its fans this year. Publicis Peru demonstrates how well-implemented CGI can create magical moments and strengthen the emotional connection with consumers. |
媒体类别 | 案例研究 |
长度 | |
广告经理 | Alejandro Molina |
广告经理 | Sebastian Palacio |
广告经理 | Sandra Morelli |
Chief Executive Officer (CEO) | Erik Castillo |
Managing Director | Nelson Fragoso |
首席创意官 | Beto Noriega |
General Account Director | Katherine Carrillo |
客户主管 | Ana Morales |
客户主管 | Vania Toledo |
创意总监 | Ricardo Echegaray |
创意总监 | Ricky Carmona |
美术指导 | Ricardo Echegaray |
媒介公司 | Zenith Media |
Media General Manager | Irene Falen |
媒介总监 | Braulio Leturia |
Media Innovations Lead | Manuel Malempré |
制作经理 | Raquel Becerra |
广告公司制片 | Lucciana Proaño |
制作公司 | Plan B |
执行制片 | Milagros Zegarra |
导演 | Percy Kiyabu |
导演 | TayPan Chu |
3D Modeler | Oscar Gómez |
Composer | Emilio Naka |
音频后期制作 | Kazoo Audio |