MEC‘s presentation at the Cannes Lions Festival on Tuesday afternoon, ‘Data: Human Creativity Without Intervention’
MEC‘s presentation addressed how representations of data provided by the art and de... 阅读更多
Advertising News category: industry - News
The latest marketing stories, advertising industry developments and business insights featuring the world’s premiere ad agencies.
DDB NZ’S URXXL CAMPAIGN FOR SILICON VALLEY ATTRACTS HARDCORE NERDS & REGULAR FANS
SEASON THREE LAUNCH FOR SKY SoHo A HIT 阅读更多
Octopus Group launches masterbrand with TV ad campaign from award-winning MPC Creative
Investment management company Octopus today announces the launch of its new masterbrand, which brings... 阅读更多
CHI&PARTNERS JOINS FORCES WITH MUSTER, MPC CREATIVE AND SUNFLY TO CREATE GLASTONBURY ‘KARAOKE EYE TEST’ EXPERIENCE FOR RNIB
CHI&Partners has partnered with The&Partnership’s experiential agency muster, content creation studio.. 阅读更多
ALMA Takes 2 Top Awards at AAF National Conference
New Orleans — home of the crawfish, beignets, and the 2017 ADDY National Conference by the American Advertising Federation.... 阅读更多
TWITTER’S FIRST VIEW ADS SHOW BETTER RETENTION RATES ACCORDING TO SCIENTIFIC MEDIA TRIAL
TWITTER, MAGNA, THE IPG MEDIA LAB CONDUCT COMPREHENSIVE STUDY ON EFFECTIVENESS OF AD LOCATION 阅读更多
Make The Logo Bigger
20 effective ways brand advertisers can master the art form of providing thoughtful, productive feedback to their agency partners during creative... 阅读更多
How To Handle The Heat of Agency Transitions
How to conduct an effective, smooth and expedient agency transition … without getting burned in the process. 阅读更多
Don't Work Your "Not-Working" Too Hard.
Evolving how marketing executives think about managing their marketing budgets and driving fiscal accountability. 阅读更多
Cheil Germany Develops an Alternative to Plastic Bags for Fruit and Vegetables
Cheil Germany has developed a sustainable alternative to plastic bags for fruits and vegetables for EDEKA Scheck-In-Center, the supermarket owned... 阅读更多
