Top Interviews From The Advertising Industry
Featured Interviews
Thailand's Yell Advertising leans into the many faces of content to create meaningful brand experiences
Yell Advertising's Digital Content Creator, Phitchayut Chaodeekornphan, and Senior Strategic Planner, Parichaya Mahakkapong, weigh in on... 阅读更多
Create with one main goal in mind: Make people act
Eileen Davila, Head of Health & Wellness at Ogilvy LATAM, shares insight on content marketing from the perspective of working within the Health &... 阅读更多
At DPDK, great marketing starts with your brand
In the latest of our interview series exploring the connection between content, marketing, and culture, we sat down with Helga Torrezan, Head of... 阅读更多
The power has shifted from brands to people
We chatted with Sarah Leccacorvi, Head of Content and Creative at Havas Entertainment, and Joint Head of JUMP, about this balance and utilizing... 阅读更多
Where content is king, branding is key
Raquel Messias, Chief Strategy Officer at Lew'Lara\TBWA, fills us in on the key to brand consistency and being able to discern what's right for the... 阅读更多
There is value in hiring your audience
We sat down with Laundry Service's Creative Director, Ollie Williams, to hear more about their fundamental approach to content creation and... 阅读更多
What is “advertisement”? We won’t be using that term in the Metaverse
Advertising and Video Games: Troy Hitch, Global Chief Innovation Officer, RAPP 阅读更多
Advertising and Video Games: Kanokkan Rinnachit (Pare), GM of Yell Advertising
The metaverse is a graphically rich virtual world, where people can do the things humans like to do together in real life 阅读更多
"Simplicity is key" at the moment for brands and marketers
Mitchell Gilbert, Associate Media Director, RPA 阅读更多