| 标题 | IKEA Chocolate |
| 广告公司 | ACNE |
| 广告战役 | IKEA Chocolate |
| 广告主 | IKEA |
| 品牌 | IKEA |
| 首次发布日期 | 2018 / 7 |
| 行业领域 | 室内家具 |
| 剧情简介 | Happy chocolate day There are movies to romanticise it. Songs to commemorate it. And a day to celebrate it. Everyone loves chocolate. Even if they don’t enjoy eating it, there’s a good chance they like the color. Luckily for them, IKEA offers both – furniture in lovely chocolate tones and classic chocolate bars. So when the the official Chocolate Day took place, IKEA saw a great opportunity to promote it’s delicious range of chocolate toned furnitures and highlight the fact that IKEA has everything chocolate, ranging from the kind that you eat, to the color that decorates your home. The work features a dark toned drawer, a cushion and other furniture (and delicious chocolate of course) wrapped in chocolate paper highlighting the beauty and simplicity of IKEA’s design. |
| 媒体类别 | 社交媒体 |
| 执行创意总监 | Johan Bello |
| Senior Creative | Tiago Pinho |
| 美术指导 | Isaac Bonnier |
| 美术指导 | Mirian Tsujita |
| 文案 | Joel Lindblad |
| 摄影师 | Anders Kylberg |
| 项目经理 | Lovisa Friman Bendz |
| Assignment Leader, IKEA Creative Hub | Louice Alvarsson |
| Creative Director, IKEA Creative Hub | Morten Kjaer |
| Content Leader, Marketing Communication | Jovana Basrak Keric |
More Work
SEE ALLGoodbye combustion engine
- 品牌:
- Polestar 2
- 广告公司:
- ACNE
Every Second
- 品牌:
- Climate Positive Food
- 广告公司:
- ACNE
The Knotted gun billboard
- 品牌:
- Non violence
- 广告公司:
- ACNE