标题 | Axe You Masterclass |
广告主 | Unilever |
品牌 | Axe |
首次发布日期 | 2019 / 1 |
剧情简介 | Girls, humor, basketball - these are the topics that get the 8-second attention span of young Filipino men. How can we engage them to discover more substantial within themselves? Introducing Axe Masterclass. A series on online and on-ground classes headed by four local influencers that are based heavily on the top 4 new passion points we discovered for men. Students who finished on top of each class were given a chance to collab with their mentors, a film grant, and even a job offer. Masteclass videos were also produced online to reach more men. |
媒体类别 | 事件 |
长度 | |
创意总监 | Roman Carlo Olivarez |