| 标题 | Survifood |
| 广告公司 | Jellyfish |
| 广告战役 | Survifood |
| 广告主 | Greenpeace |
| 品牌 | Greenpeace |
| 首次发布日期 | 2022 / 4 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 广告口号 | 0:39 0:04 / 1:11 Survifood : the next-gen food startup |
| 哲学 | Survifood is a fake food delivery platform that delivers cheap (yet nasty) food to young people. A company with an all-consuming appetite for profit and an offering which can best be summed up as: "hunger justifies the means”. Survifood holds a mirror up to society and reflects the daily lives of a hungry, poorly-fed segment of the young population of France. Greenpeace France wants to use Survifood to appeal to the presidential candidates, to elicit a reaction from the general public and to make people, especially young people, understand that food insecurity is not inevitable. Solutions do exist, for example, a social security system for food, or healthy and ethical meals priced at 1 euro in university dining halls. From the 21st February through to the 10th April 2022, Survifood, the imaginary delivery service, was supported with billboards and a full social media and influence campaign the week before the first round of the French presidential election (at the beginning of April). |
| 媒体类别 | 案例研究 |
| 长度 | |
| Managing Director | Sandrine Reinert |
| 执行创意总监 | Thomas Guilhot |
| 创意总监 | Alexandre Boutry |
| 美术指导 | Antoine Dezes Richard |
| 美术指导 | Thibaut Samter |
| 文案 | Florian Kunlin |
| Motion Designer | Yann Guillaumaux |
| 制片 | Sophie Scaglia |
| Client Partner | Guillaume Pommier |
| 客户总监 | Carlotta Barbanti |
| Senior Production Director | Franz Miceli |
| Senior Production Manager | Clara Maugein |
| Social Executive Producer | Pierre-Maël Galopin |
| Brand Strategist | Michael Edery |
| Senior Marketing Manager | Carol-Ann Motard |
| 摄影师 | Samuel Guigues |
| Retoucher | FEEL GOOD |
| Food Stylist | Natacha Arnoult |
| 制作公司 | Drapeau Noir |
| 制作经理 | Charles Pugliesi-Conti |
| 摄影指导 | Jean-Thomas Miquelot |
| 导演 | Martin Zarka |
| 演员/名人 | Vincent Thépaut |
| 音频 | Dinosaures |
| 音频 | Nassim El Mounabbih |
| Music Studio | Mawashi Production |
| Music bookseller | Kaptain Music Library ASCAP |
| Influencer Management | Webedia |
| 媒介公司 | 14HAUSSMANN |
More Work
SEE ALLGet a Flat
- 品牌:
- BNP Paribas
- 广告公司:
- Jellyfish
The Ghosted
- 品牌:
- BNP Paribas
- 广告公司:
- Jellyfish
short survifood
- 品牌:
- Greenpeace
- 广告公司:
- Jellyfish