Campbell Company of Canada - "Campbell’s pAIntings: OOH (4)"

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, 加拿大

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品牌: Campbell Company of Canada
国家: 加拿大

广告主: Campbell's

标题	Campbell’s pAIntings: OOH (4)
广告公司	Zulu Alpha Kilo
广告战役	Campbell’s pAIntings
广告主	Campbell's
品牌	Campbell Company of Canada
首次发布日期	2024 / 3
行业领域	食品
剧情简介	Campbell Company of Canada is putting the AI in pAIntings with its latest marketing campaign aimed to help modernize its iconic red and white condensed soup can. The soup brand is leveraging generative artificial intelligence (AI) to reimagine artwork of its iconic can through various artistic styles, which will debut on social. For decades, Campbell’s has been a leading food brand and an art inspiration. The soup brand has brought to life engaging visualizations of how its famous red and white can could have been painted in a range of styles from the past, intended to reconnect Campbell’s with creativity. As part of their “Campbell’s pAIntings” campaign, the brand’s Instagram page @campbellcanada, will be transformed into a virtual gallery featuring over a dozen reimagined artistic AI outputs, to surprise and delight consumers and art lovers alike. The artwork will also pop up on transit shelters.
媒体类别	户外广告
Agency	Zulu Alpha Kilo
制作公司	Zulubot
音效设计公司	Zulubot
Studio	Zulubot
Post	Zulubot
Public Relations	spPR
Creative Chairman	Zak Mroueh
首席创意官	Brian Murray
首席创意官	Jenny Glover
广告公司制片	Ola Stodulska
Executive Strategy Director	Heather Segal
Executive Director	Sean Bell
Technology	Sean Bell
Strategy Team	Aurora Stewart de Peña
联合创意总监	Michael Romaniuk
美术指导	Michael Romaniuk
客户经理	Alyssa Guttman
Post	Sarah Dayus
联合创意总监	Marco Buchar
文案	Marco Buchar
Production Artist	Mila Lukezich
广告公司制片	Steven Czikk
Media Team	Christina Falconer
Media Team	Doyeon Kim
Media Team	Varun Oza
Online Producer	Lena Hamady
Post	Lena Hamady
PR	Sonia Prashar
PR	Aileen O’Sullivan
PR	Nikita Shivdasani
剪辑师	Oren Michaels
Mix Engineer	Oren Michaels
Studio Manager	Sandra Noto
Studio Manager	Henry Eugenio
媒介公司	Spark Foundry