Ami Alush
CCO at Leo Burnett
Tel Aviv, 以色列
标题Freezing Apes - NFTs with a Conscience”
广告公司
广告战役 Freezing Apes
广告主 Shorashim Group
品牌 Shorashim
首次发布日期 2022 / 1
行业领域 政治、宗教及贸易组织
哲学 If you’ve been reading industry news then you will be familiar with the monkeys NFT craze. The Bored Ape Yacht Club, Mutant Ape Yacht Club, a jungle of monkeys that cost tens of thousands of dollars and sometimes even hundreds! And while people are pouring millions of dollars on monkeys, there are thousands of senior citizens sitting at home in the cold because they simply don’t have the money to pay for their electricity bill! So the Shorashim Group (a nonprofit organization devoted to building long-lasting bridges between Israeli and North American Jews) launched the project: “Freezing Apes” - a series of paintings of monkey that can be "bought". While these paintings are not exactly NFTs and will not make their buyers a 300 percent return per week, they will generate one big return per soul, as all the money will be donated and put forward to paying Israeli elderly people’s electricity bills. And the monkeys? Download whichever one you like on our website.
媒体类别 互动
长度
Chief Executive Officer (CEO)
Creative Vice President
创意总监
文案
美术指导
美术指导
Studio Manager
Studio Team
Studio Team
Studio Team
Studio Team
客户主管
客户主管
Media Manager
Marcom Director
制作公司 Green Productions
广告公司制片
Traffic Manager

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