Insights from Lucky Generals

In its debut work for Princes, Lucky Generals has unveiled a new brand platform showing how Princes Tuna is naturally packed full of good stuff (Princes tuna is high in protein), but crucially, is also delicious on top of a spud. Created by Lucky Generals, “Fish for greatness”, aims to driv… 阅读更多

Napolina is not humble about its ingredients. And if you were to be walking past Elephant and Castle this week you’d be served that message Monte Bene. Taking a lead from the proud and noble history of Italy and its love of statues, from Michealangelo’s David to Diego Armando Maradona Franc… 阅读更多

The Guardian today launches a new global marketing campaign – ‘Not for sale’ – emphasising the Guardian's unique ownership model and strong tradition of robust, editorial independence. The work focuses on the strengths of the Guardian’s reader-funded model that helps to keep Guardian journa… 阅读更多

  Whether working up a sweat at the gym or tied up in a meeting, Lucky Generals’ first work for Ring takes a contemporary look at our modern-day door-step issues to show how Ring devices can alleviate the anxiety of not knowing what is going on at home. The campaign introduces a new creativ… 阅读更多

Because sometimes you can’t get enough Yorkshire It’s Yorkshire Day. And what better way for Yorkshire Tea to celebrate (and help hikers up on the Yorkshire Dales) than to introduce Yorkshire’s newest hero, Archie? The Yorkshire Yorkie Day film shows flask-carrying Archie on the loose in th… 阅读更多