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Best of Innovative Marketing
The best digital innovation advertisements and campaigns worldwide.

Best of marketing innovation : Nov 16, 2022

1

Life Interrupted - Life Interrupted

Walking in the shoes of another, creating an understanding of the loss associated with chronic pain. Life Interrupted creates an overwhelmingly real story and conversation about the struggles of those with sickle cell disease.

标题Life Interrupted
广告公司
广告战役 Life Interrupted
广告主 Novartis Pharmaceuticals
品牌 Life Interrupted

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Posted10月 2022
行业领域仅限订阅者
媒体类别 案例研究
长度
制作公司 H....an Cr....ve 仅限订阅者
Advertising Agency H...s H...th W..e 仅限订阅者
Advertising Agency H...s M...o 仅限订阅者
首席创意官 Y..a H..t 仅限订阅者
EVP, Executive Creative Director L...y Al....an 仅限订阅者
联合创意总监 K..s K....er 仅限订阅者
联合创意总监 E...ot T..b 仅限订阅者
美术指导 J...in B...on 仅限订阅者
EVP, Director of Technology Y...i S....er 仅限订阅者
Senior UX Designer P...o L...ia 仅限订阅者
Managing Director T....an S....ns 仅限订阅者
UX Content Strategist L...a S....na 仅限订阅者
SVP, Account Group Director Y...n L...ow 仅限订阅者
VP, Account Group Supervisor J..n Ia....ta 仅限订阅者
Account Group Supervisor J....le J....tt 仅限订阅者
执行制片 ..x Gh....ns 仅限订阅者
Production Executive Producer R..n H....an 仅限订阅者
制片 V....ie B..h 仅限订阅者
导演 A...ew D...ho 仅限订阅者
Creative Technologist An....ca O...z 仅限订阅者
Executive Director of Creative Technology J...s H...ta 仅限订阅者
Group Director of Technology D...y W..g 仅限订阅者
Associate Director of Technology ..d M...un 仅限订阅者
广告经理 A...on M...is 仅限订阅者
广告经理 Lo....ne S..i 仅限订阅者
广告经理 R...rt Mi....ll 仅限订阅者
广告经理 M..y Or.....lph 仅限订阅者
广告经理 Ma....sa Co.....llo 仅限订阅者
广告经理 L...ie F...ds 仅限订阅者
Copywriter Supervisor M....el Ab.....awi 仅限订阅者
2

HomeEquity Bank - Letters Home

A unique campaign from HomeEquity Bank brings old stories back to light in support of Canadian Veterans.

标题Letters Home
广告公司
广告战役 Letters Home
广告主 HOMEQ Corporation
品牌 HomeEquity Bank

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首次发布日期 仅限订阅者
行业领域仅限订阅者
媒体类别 Web Film
长度
首席创意官 ..k M...eh 仅限订阅者
执行创意总监 B...n M...ay 仅限订阅者
CD/Art Director ..c B..h 仅限订阅者
CD/Copywriter ..n Cu....gs 仅限订阅者
ACD/Art Director M....el Ro....uk 仅限订阅者
ACD/Copywriter M...o B...ar 仅限订阅者
Design Director D...an S...v 仅限订阅者
Designer An.....ija Vl....ic 仅限订阅者
Designer J....an C..u 仅限订阅者
Agency Producers ..a St.....ka 仅限订阅者
Agency Producers ..m L...h 仅限订阅者
Agency Producers S...h L...h 仅限订阅者
客户经理 L...en Bo.....od 仅限订阅者
客户经理 Sa....ha T..g 仅限订阅者
Planning Team M...ne T...as 仅限订阅者
广告经理 Y...ne Zi....ki 仅限订阅者
广告经理 Vi....ne G...i 仅限订阅者
广告经理 E..n W...on 仅限订阅者
广告经理 N...y To.....an 仅限订阅者
广告经理 J..k W...on 仅限订阅者
广告经理 S..d Sh.....din 仅限订阅者
媒介公司 ..D 仅限订阅者
媒介公司 i....ti ..c 仅限订阅者
Media Team D...ne Ma....je 仅限订阅者
Media Team Mi....ll Co.....sse 仅限订阅者
Media Team I...ta Ag....al 仅限订阅者
Media Team B....ya J...ni 仅限订阅者
PR Agency W...r Sh.....ck 仅限订阅者
PR Team Je....er W...ey 仅限订阅者
PR Team A..m Bo.....in 仅限订阅者
制作公司 Z....ot 仅限订阅者
导演 ..n Cu....gs 仅限订阅者
Researcher C...s Gr.....rg 仅限订阅者
Production House Producers ..n Be.....gna 仅限订阅者
Production House Producers C....en A...n 仅限订阅者
剪辑公司 Z....ot 仅限订阅者
剪辑师 J...ie Po.....us 仅限订阅者
Online Z....ot 仅限订阅者
Color Grading F...pe Ch....ro 仅限订阅者
Motion Graphics M...el Na.....ad 仅限订阅者
音频工程师 D..o Cu.....no 仅限订阅者
摄影师 N..h M...eh 仅限订阅者
Senior Developer J..e E....ds 仅限订阅者
3

Deutsche Telekom - The Choir Against Hate Speech

Joining together against hate on the internet, singing the hateful comments, and eventually the solution. Deutsche Telekom gives a voice to those drowning out hate speech online and encourages others to do the same.

标题The Choir Against Hate Speech
广告公司
广告战役 The Choir Against Hate Speech
广告主 Deutsche Telekom
品牌 Deutsche Telekom

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Posted11月 2022
行业领域仅限订阅者
剧情简介仅限订阅者
媒体类别 电视
长度
Soundtrack仅限订阅者
广告经理 U...ch K...ke 仅限订阅者
广告经理 ... Ch.....an H..n 仅限订阅者
广告经理 C....in K..z 仅限订阅者
广告经理 S...an ..x 仅限订阅者
首席创意官 D...is ..y 仅限订阅者
Creative Director -Art T...s Tu....us 仅限订阅者
Creative Director, Copywriter S....an Sc....er 仅限订阅者
Senior Agency Producer I..a Fr....hs 仅限订阅者
战略企划 Ma.....ian G...er 仅限订阅者
Business Director K...in S....el 仅限订阅者
客户经理 A..e Sc....ht 仅限订阅者
制作公司 Te.....dia Fil.......tion G..H FR.....RT 仅限订阅者
导演 H...y A..x R...n 仅限订阅者
执行制片 B...it D...n 仅限订阅者
执行制片 ..i J...n U....ch 仅限订阅者
摄影指导 B...it S...r 仅限订阅者
Music Prod Company S....me M...c 仅限订阅者
Music Executive Producer F....an La......her 仅限订阅者
Music Executive Producer .o S...ow 仅限订阅者
4

MINI Cooper Electric SE - Meet The 2023 Mini Electric In Nanuq White

Giving a voice to consumers Mini Cooper creates a new color from fan-favorite polar bear Nanuq.

标题Meet The 2023 Mini Electric In Nanuq White
广告公司
广告战役 Meet The 2023 Mini Electric In Nanuq White
广告主 BMW/MINI
品牌 MINI Cooper Electric SE

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首次发布日期 仅限订阅者
行业领域仅限订阅者
哲学仅限订阅者
媒体类别 案例研究
长度
5

Netflix TV Series - The Missing NPC

An immersive experience within Roblox created from the new Netflix Original “Cielo Grande”.

标题The Missing NPC
BriefWe built an immersive virtual experience by recreating the plot of the new Netflix Teen Series Cielo Grande in a metaverse map in Roblox. On this map, tweens could participate in the same wakeboard tournament as in the series, do karaoke with other users, and even join a Meet & Greet with the cast from the Cielo Grande series. But the most exciting part of the experience was that users were tasked to solve the main mystery of the plot and find a character in Roblox who they are unable to find in the series. By creating this experience to promote the new Netflix series, we blurred the lines between advertising, gaming and TV.
广告公司
广告战役 The Missing NPC
广告主 Netflix
品牌 Netflix TV Series

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Posted11月 2022
行业领域仅限订阅者
剧情简介仅限订阅者
媒体类别 案例研究
客户总监 仅限订阅者
Title Manager J...ma Go....lez 仅限订阅者
执行创意总监 P...o V...le 仅限订阅者
执行创意总监 A....ín Ca.....ani 仅限订阅者
创意总监 A....to Fe.....dez 仅限订阅者
创意总监 E....do S....hez B...o 仅限订阅者
Digital Operations Manager D....na A....as 仅限订阅者
制作公司制片 K...a M...dez 仅限订阅者
美术指导 Fr.....co Ar....in G...ia 仅限订阅者
文案 M...ín R...a 仅限订阅者
Social Strategy Director O..r L...ez 仅限订阅者
F....do Hr.....ky 仅限订阅者
文案 Jua......cio Or.....ky 仅限订阅者
美术指导 J...a C...o 仅限订阅者
文案 V...or R....sa 仅限订阅者
美术指导 M...o M...ón 仅限订阅者
Social Creative M....la T....ri 仅限订阅者
Social Creative Ag....na F...er 仅限订阅者
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