| 标题 | Message to Parents |
| 广告公司 | Fuel |
| 广告战役 | Message to Parents |
| 广告主 | Continente |
| 品牌 | Continente |
| 首次发布日期 | 2017 / 9 |
| 行业领域 | 百货公司、超市 |
| 剧情简介 | Continente, the biggest supermarket brand in Portugal, made a back to school campaign with a very funny (and painfully real) insight – kids feel embarrassed by their parents, specially when parents insist on taking them to school. Overextend hugs, kisses, hugs and dad jokes, everything your kids hate is on this new spot |
| 媒体类别 | 电视 |
| 长度 | |
| 创意总监 | Marcelo Lourenço |
| 创意总监 | PEDRO BEXIGA |
| 文案 | Marcelo Lourenço |
| 美术指导 | PEDRO BEXIGA |
| 广告经理 | Sérgio Soares |
| 广告经理 | Diogo Faro |
| 摄影指导 | Ricardo Magalhaes |
| 音效 | Indigo Sound |
| 制作公司 | SHOW OFF FILMS |
| 执行制片 | ANTÓNIO CORRÊA D’ALMEIDA |
| 导演 | Alexandre Montenegro |
| Head of Production | Pedro Silva |
| 客户主管 | Joana Parreiro |
| Executive Director | Rita Nazário |
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