PEDRO BEXIGA
CO-FOUNDER at COMING SOON
Lisbon, 葡萄牙
标题Raise the Finger
BriefWonther is a Portuguese jewelry brand. On International Women's Day 2023, Wonther invited everyone to show a finger to the gender inequality that still exists in the world of work, with a provocative web film manifesto that says “According to statistics, women at work take more initiative than men, have more initiative than men, are more resilient than men, are more courageous than men, but continue to earn less than men.”
广告公司
广告战役 Raise the Finger
广告主 Wonther
品牌 Wonther
首次发布日期 2023 / 3
行业领域 珠宝首饰
广告口号 Happy Women's Day
剧情简介 On International Women's Day 2023, the jewelry brand Wonther invites everyone to show a finger to the gender inequality that still exists in the world of work. With this provocative action, Wonther challenges everyone to show their dissatisfaction with gender inequality which is still rooted in our society with this web film manifesto: “According to statistics, women at work take more initiative than men, have more initiative than men, are more resilient than men, are more courageous than men, but continue to earn less than men.”
媒体类别 Web Film
长度
创意总监
创意总监
文案
美术指导
制作公司
Executive Production Director
摄影指导
执行制片
执行制片
制片
制片
后期制作
Post-production Supervisor
Post-production Supervisor
Edition
音效
Sound Producer

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