| 标题 | Doritos Wasabi |
| 广告公司 | AlmapBBDO |
| 广告战役 | Doritos Wasabi |
| 广告主 | Frito Lay |
| 品牌 | Doritos |
| 首次发布日期 | 2020 / 9 |
| 行业领域 | 薯条、薯片和薄脆饼干 |
| 哲学 | Doritos now come in a new flavor: Wasabi. The century-old ingredient of Japanese cuisine inspires the new ad campaign almost fully designed in the Japanese language, created by AlmapBBDO and produced by The Youth. Everything from the visuals, to the movie, to the actions conceived specially for the launch, is a reference to elements in Japan’s pop culture, which take on a good-humored, light-hearted twist. There is virtually no Portuguese word to be found in any spot for the campaign. The purpose is to look as though it was made in Japan, in a display of New Doritos’ originality. |
| 媒体类别 | 电视 |
| 长度 | |
| 首席创意官 | Luiz Sanches |
| 执行创意总监 | André Gola |
| 创意总监 | Fernando Duarte |
| 创意总监 | Henrique Del Lama |
| 创意团队 | Bruno Bizuti |
| 创意团队 | And Lucas Andrade |
| 插图 | Fabio Vido |
| 制片 | Vera Jacinto |
| 制片 | Diego Villas Boas |
| 制片 | Vanuza Passos |
| 客户经理 | Fernanda Tedde |
| 客户经理 | Tatiana Vidonscky |
| 客户经理 | Ana-Carolina Bergmuller |
| 客户经理 | Rafaella Cioffi |
| 客户经理 | Julia Reis |
| 媒介总监 | Fabio Urbanas |
| 媒介总监 | Mauricio Felicio |
| 媒介总监 | Mariela Fernanda Barreira |
| Media Manager | Bruno Doretto |
| Media Manager | Mariza Akemi |
| Media Manager | Carolina Vartanian |
| Media Manager | Anderson Quaresma |
| Media Manager | Natalia-Santos Barbosa de Sá |
| 客户企划 | João Gabriel Fernandes Da Silva |
| 客户企划 | Mariana Corradi |
| 客户企划 | Thassio Rolim |
| 数字制片 | Rodrigo Falcão |
| 数字制片 | Aline Macedo |
| 数字制片 | Raphael Caffarena |
| 数字制片 | Victoria Lopes |
| 广告经理 | Daniela Cachich |
| 广告经理 | Isabella Castilho |
| 广告经理 | Ana-Carolina Castanhe |
| 广告经理 | Lais Pinto |
| 制作公司 | The Youth |
| 导演 | Henrique Bueno |
| 导演 | Two Lost Kids |
| 摄影师 | Yuri Maranhão |
| 音效制作 | Jamute |
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