标题 | Have a word with yourself, then with your mates Cannes 2023 |
广告公司 | Ogilvy UK |
广告战役 | Have a word with yourself then your mates |
广告主 | Mayor of London |
品牌 | Mayor of London |
首次发布日期 | 2023 |
行业领域 | 政府与其他机构 |
剧情简介 | 'Have a word with yourself, then your mates’ is the game-changing campaign aiming to make men think twice about violence and intimidation against women and girls in London. Created by Ogilvy UK for the Mayor of London, the film was launched at Selhurst Park during a Crystal Palace vs Manchester City match and broadcast on Sky Sports. There was further amplification from sports stars and commentators from football and beyond, as well as a roadside OOH campaign across the capital. |
媒体类别 | 案例研究 |
长度 | |
Behavioural Science | Mike Hughes |
Producer | Chris Anthony |
首席创意官 | André Laurentino |
Executive Creative Director Digital | Jules Chalkley |
创意总监 | Andy Forrest |
Senior Colourist | Simon Bourne |
Executive Producer | Sally Miller |
音频 | Toby Griffin |
Behavioural Science | Tara Austin |
创意总监 | Nicola Wood |
执行制片 | Greg Hackett |
摄影指导 | Adric Watson |
剪辑师 | Tim Swaby |
Strategy | Bianca Novaes |
Strategy | Andrew Lopez |
Director | Molly Burdett |
Producer | Eleanor Hardcastle |
Production Assistant | Eva McAlpine |
Producer | Robson Yeo |
Senior Print Producer | Heather Hart |
执行制片 | Lou Gagen |
Executive Creative & Strategy | Charlie Coney |
Client Partner PR | Fola Odumosu |
Account Director PR | Gemma Ginsberg |
Line Producer | Rachel Bashford |
摄影师 | James O’Jenkins |
Communications Director | Sarah Brown Mayoral |
Head of Strategic Communications and Marketing Campaigns | Jessica Holland |
制作公司 | Spindle |