| 标题 | Have 1 too many? |
| 广告公司 | Kaspen/Jungv.Matt |
| 广告战役 | Have 1 too many? |
| 广告主 | Budvar |
| 品牌 | Budweiser Non-Alcoholic |
| Posted | 2月 2014 |
| 行业领域 | 啤酒，苹果酒 |
| 剧情简介 | Non alcohol beers talk about drunk driving or how it's real beer taste. BORING. Let's face it. IT DOESN'T MAKE YOU DRUNK. We know it, and it's what beer is about.This campaign plays on the cliché that at night every time you see some girl trip, some business man slumped at the bar, you think they have had a few to many.It's what we all think. But we turn it around. MAYBE the girl just tripped, MAYBE the business man had a really tough day. Because after all they could have been drinking Budvar NON ALCOHOL. |
| 媒体类别 | 平面 |
| 创意总监 | Lester Tullett |
| 文案 | Dora Pruzincova |
| 文案 | Milos Koci |
| 美术指导 | Troy Palmer |
| 美术指导 | Ales Pokorny |
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