| 标题 | The Bullet |
| 标题 (原始语言) | Patronen |
| 广告公司 | Tempel |
| 广告战役 | Moonshine has a slight taste of organized crime - OAS |
| 广告主 | OAS |
| 品牌 | OAS / Swedish Social Ministry |
| Posted | 12月 1999 |
| 产品 | Public Interest |
| 行业领域 | 反对吸毒、酗酒及吸烟讯息 |
| 广告口号 | Moonshine has a slight taste of organized crime. |
| 广告口号 (原始语言) | Hembränt har en liten bismak av den kriminella världen. |
| 剧情简介 | A man ends up with bullets his mouth after a sip of moonshine. The tag line is: moonshine has slight taste of organized crime. |
| 哲学 | Use the strongest possible image to show the connection between illegal aclohol and organized crime. |
| 问题 | People don't know that the people who smuggle in illegal alcohol are organized criminals, dealing with other things as well. Drugs, weapons, etc. |
| 媒体类别 | 电视 |
| 长度 | |
| 市场 | 瑞典 |
| 文案 | Anders Tempelman |
| 美术指导 | Olle Mattson |
| 广告公司制片 | Lasse Pettersson |
| 导演 | Jonas Åkerlund |
| 摄影指导 | Erik Broms |
| 制作公司 | Pettersson & Åkerlund |
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