| 标题 | The Melanoma Plaster |
| 广告公司 | Jung von Matt AG |
| 广告战役 | The Melanoma Plaster |
| 广告主 | Beiersdorf AG |
| 品牌 | Nivea Sun |
| Posted | 10月 2022 |
| 行业领域 | 保健与医药产品 |
| 剧情简介 | 1 in 5 people will develop some form of skin cancer in their lifetime. And melanoma is the deadliest type. Treat it early and it’s 99% curable. But treat it late and it could be too late. When survival depends on early detection, it’s vital people check their skin regularly for the early signs. The problem is that hardly anyone does.The Melanoma Plaster: a simple plaster transformed into a powerful weapon against melanoma, as it reminds people to check their skin for the early signs of melanoma each time they use one. As melanoma can affect anyone, a plaster was the ideal medium to deliver this life-saving message; it’s a common household product that people keep in their homes and stick directly to their skin. Plus, it reaches people in a way that technology does not – intercepting when they are already caring for their skin. |
| 媒体类别 | 案例研究 |
| 长度 | |
| 制作公司 | .fount GmbH |
| Music / Sound Design | MassiveMusic |
| Managing Creative Director & Partner | Dörte Spengler-Ahrens |
| Managing Creative Director & Partner | Jan Harbeck |
| 广告经理 | Dagmar Janke |
| 创意总监 | Sarah Buggle |
| 创意总监 | Joao Peixoto |
| Copywriter Intern | Arief Dharmawan Britantio |
| Art intern | Carol Benito |
| 文案 | Harvey Wilks |
| 美术指导 | Renato Valim |
| 美术指导 | Boreum Kim |
| 文案 | Juan Kebork |
| 文案 | Natalia Zapata |
| Client Services Director | Kristian von Elm |
| Senior Project Manager & Operations | Moya Koren |
| Senior DTP Operator | Marion Beeck |
| Senior Print Production Manager | Birgit Weber |
| Junior Art Buyer | Antonia Mosler |
| Project Manager Social Media | Antonia Kuehn |
| DTP Operator | Silke Fleischhauer |
| Head of Production | Malte Rehde |
More Work
SEE ALLNOAH
- 品牌:
- DB Cargo
- 广告公司:
- Jung von Matt AG
Twins
- 品牌:
- Nivea
- 广告公司:
- Jung von Matt/Saga
EWI Alphabet
- 品牌:
- EWI
- 广告公司:
- Jung von Matt AG
Zombie-Party
- 品牌:
- OTTO
- 广告公司:
- Jung von Matt/Saga
A Reason to Sing
- 品牌:
- Ergo
- 广告公司:
- Jung von Matt/Saga