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Xavier Royaux
SVP Chief Marketing Officer
at
McDonald's France
Paris, 法国
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Work
奖项
My Latest Work
SEE ALL WORK
Vestiaire
McDo Music Tour
McCafé
Frites
概要
This profile was created because Xavier Royaux has been referenced on AdForum.
It's my profile and I want to edit it.
Sector Experience
餐馆与快餐
食品
百货公司、超市
环境与生态问题
电视、广播节目与电视台、电台
有线/卫星通讯服务
疾病认知、救助机构
水、电及煤气服务,公用事业
反对家暴、性虐待
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奖项
2023 Grand Prix Stratégies de la Publicité
2023 EFFIE France
2023 The Gerety Awards Creative Prize
2023 Grand Prix Stratégies du Brand Content
2023 Prix Club des Directeurs Artistiques (Club des DA)
2022 Prix Club des Directeurs Artistiques (Club des DA)
2022 D&AD Awards
2021 EFFIE France
2021 Prix Club des Directeurs Artistiques (Club des DA)
2020 Prix Club des Directeurs Artistiques (Club des DA)
2020 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2020 The One Show
2020 D&AD Awards
2019 The One Show
2019 Cannes Lions International Festival of Creativity
2019 D&AD Awards
2019 Grand Prix Stratégies de la Publicité
2019 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2019 Epica Awards
2019 Prix Club des Directeurs Artistiques (Club des DA)
2018 Prix Club des Directeurs Artistiques (Club des DA)
2016 Cannes Lions International Festival of Creativity
2016 Epica Awards
2016 Prix Club des Directeurs Artistiques (Club des DA)
2016 Cristal Media & ADvertising Summit
2016 CLIO Awards
2015 Epica Awards
2015 ANDY Awards
2015 Grand Prix Stratégies de la Publicité
2014 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2014 Epica Awards
2014 EFFIE France
2013 Cristal Media & ADvertising Summit
2013 Epica Awards
2012 Prix Club des Directeurs Artistiques (Club des DA)
2010 D&AD Awards
2010 Grand Prix de la Publicité Presse Magazine
2010 The New York Festivals Advertising Awards
2010 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2010 Grand Prix Stratégies de la Publicité
2010 ADC Annual Awards
2010 Cannes Lions International Festival of Creativity
2010 IAA Responsibility Award
2010 CRESTA
2010 Cristal Media & ADvertising Summit
2010 Phénix U.D.A de la Communication / Phénix UDA de la Communication
2009 The Intercontinental Advertising Cup (The Cup) / ICAC
2009 The Golden Drum Awards
2009 Grand Prix des Médias
2009 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2009 Cristal Media & ADvertising Summit
2009 Prix Club des Directeurs Artistiques (Club des DA)
2008 Cristal Media & ADvertising Summit
2008 CLIO Awards
2006 Cristal Media & ADvertising Summit
2005 Eurobest
2005 Grand Prix Stratégies de la Publicité
2005 Ad-Awards
2004 Eurobest
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People I worked with
Stéphane Xiberras
President - Creative director
BETC Paris
Faustin Claverie
TBWA\GROUPE, Boulogne-Billancourt
Benjamin Marchal
Executive Creative Director
TBWA Paris
Matthéo Pressmar
directeur commercial
TBWA\PARIS
Jean-François Goize
Executive Creative Director
Brainsonic
My Work
SEE ALL WORK
5092
Big Mac
品牌:
McDonald's
广告公司:
TBWA\PARIS
609
Joyeuses Fêtes
品牌:
McDonald's
广告公司:
TBWA\PARIS
698
Chaussettes Roses
品牌:
McDonald's
广告公司:
TBWA\PARIS
620
Chaussettes Vertes
品牌:
McDonald's
广告公司:
TBWA\PARIS
618
Chaussettes Bleues
品牌:
McDonald's
广告公司:
TBWA\PARIS
613
Chaussettes Jaunes
品牌:
McDonald's
广告公司:
TBWA\PARIS
1120
Reveal Socks
品牌:
McDonald's
广告公司:
TBWA\PARIS
7408
McDonald's McCrispy
品牌:
McDonald's
广告公司:
TBWA\PARIS
2849
Lil' Parc
品牌:
McDonald's
广告公司:
DDB Paris
Positions
Senior Vice President CMO
McDonald's France
November 2015 - Present (8年5个月)
Managing Director
BETC Paris
Pantin, 法国
2008 - 2010 (2年)
查看公司信息
Work
奖项
7340
Want to be a Girl
品牌:
June
广告公司:
BETC Paris
14177
Asterix
品牌:
McDonald's
广告公司:
BETC Paris
42918
Scream
品牌:
McDonald's
广告公司:
BETC Paris
19746
Cinderella
品牌:
McDonald's
广告公司:
BETC Paris
10703
The Model and The Surfer (English)
品牌:
McDonald's
广告公司:
BETC Paris
13504
Pass / Fail
品牌:
McDonald's
广告公司:
BETC Paris
7563
Exam Results: Fail (French)
品牌:
McDonald's
广告公司:
BETC Paris
7808
Exam Results: Pass (French)
品牌:
McDonald's
广告公司:
BETC Paris
9034
Giant Hand A
品牌:
McDonald's
广告公司:
BETC Paris
7513
Fashion Week
品牌:
McDonald's
广告公司:
BETC Paris
10096
Le Mans
品牌:
McDonald's
广告公司:
BETC Paris
11464
Giant Hand B
品牌:
McDonald's
广告公司:
BETC Paris
8699
Want to be a Girl (French)
品牌:
June
广告公司:
BETC Paris
16650
Darth Vader B
品牌:
McDonald's
广告公司:
BETC Paris
7452
Exam Results: Fail
品牌:
McDonald's
广告公司:
BETC Paris
8296
Exam Results: Pass
品牌:
McDonald's
广告公司:
BETC Paris
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2010 D&AD Awards
2010 Grand Prix de la Publicité Presse Magazine
2010 The New York Festivals Advertising Awards
2010 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2010 Grand Prix Stratégies de la Publicité
2010 ADC Annual Awards
2010 Cannes Lions International Festival of Creativity
2010 IAA Responsibility Award
2010 CRESTA
2010 Cristal Media & ADvertising Summit
2010 Phénix U.D.A de la Communication / Phénix UDA de la Communication
2009 The Intercontinental Advertising Cup (The Cup) / ICAC
2009 The Golden Drum Awards
2009 Grand Prix des Médias
2009 Grand Prix de la Communication Extérieure (ex Grand Prix de l'Affichage)
2009 Cristal Media & ADvertising Summit
2009 Prix Club des Directeurs Artistiques (Club des DA)
2008 Cristal Media & ADvertising Summit
2008 CLIO Awards
Deputy Director-General
Saatchi & Saatchi Duke
2003 - 2007 (4年)
Development Director
Saatchi & Saatchi Duke
Saint Denis, 法国
April 2003 - December 2003 (8个月)
Work
奖项
6416
Caesar & Brutus: Teaser 5
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
6139
Caesar & Brutus: Teaser 4
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
6057
Caesar & Brutus: Teaser 3
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
5876
Caesar & Brutus: Teaser 2
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
6103
Caesar & Brutus: Teaser 1
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
7535
Caesar & Brutus
品牌:
Valtero
广告公司:
Saatchi & Saatchi Duke
5915
When the city becomes alive (Flemish)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
5579
When the city becomes alive (German)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
5389
When the city becomes alive (Dutch)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
5775
When the city becomes alive
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
4936
When the city becomes alive (Belgian)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
5318
When the city becomes alive (French)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
7148
When the city becomes alive (30 sec)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
8486
When the city becomes alive (45 sec)
品牌:
Suez
广告公司:
Saatchi & Saatchi Duke
6385
Hand - Girl
品牌:
Innocence En Danger
广告公司:
Saatchi & Saatchi Duke
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2006 Cristal Media & ADvertising Summit
2005 Eurobest
2005 Grand Prix Stratégies de la Publicité
2005 Ad-Awards
2004 Eurobest
General Manager
Dassas & Co
Paris, 法国
1995 - 1997 (2年)
Responsable client
TBWA\PARIS
Boulogne-Billancourt, 法国
查看公司信息
Work
奖项
6392
Reconciliation
品牌:
McDonald's
广告公司:
TBWA\PARIS
9486
MCDONALD'S Chicken Forever Spicy
品牌:
McDonald's
广告公司:
TBWA\PARIS
6505
The Rope
品牌:
McDonald's
广告公司:
TBWA\PARIS
7050
Rawing
品牌:
McDonald's
广告公司:
TBWA\PARIS
8999
Karate
品牌:
McDonald's
广告公司:
TBWA\PARIS
显示更多
2022 Prix Club des Directeurs Artistiques (Club des DA)
2022 D&AD Awards
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