Tim Leake

Tim Leake

Chief Marketing & Innovation Officer at RPA
Santa Monica, 美国

概要

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Sector Experience

Positions

SVP, Chief Marketing Officer
RPA
Santa Monica, 美国
As SVP, Director of Growth & Innovation, Tim Leake leads business development at RPA and plays a key role in innovating growth strategies for the agency’s clients to succeed as marketers in the digital world. For over 18 years, Tim has leveraged creativity to solve business problems and facilitate digital transformation for global brands. Tim joined RPA from Hyper Island, where he worked as an innovation and creative consultant, as well as Master Class Speaker, to help brands including Target, General Mills, Ikea and Wal-Mart transform their business and worldview in order to thrive in today’s constantly changing digital world. Before joining Hyper Island he spent seven years at Saatchi & Saatchi NY, most recently as Creative Director and Director of Creative Innovation, where he honed his passion for continuous creative improvement and collaboration. He got his start in the industry at TBWA/Chiat/Day in Los Angeles, as a copywriter working on world-famous efforts like the Energizer Bunny and Taco Bell Chihuahua campaigns. A frequent speaker at digital advertising conferences and events including SXSW, Tim also created and launched the industry-renowned “book written in an hour” project at the 2012 Cannes Lions International Festival of Creativity. He’s just launched a new iPhone app, HeyDream, and is currently finishing a book based on his popular workshop that applies the rules of Improv Theater to marketing.

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