标题 | Lamp Recycled |
广告公司 | Rethink Communications Inc. |
广告战役 | Lamp |
广告主 | IKEA |
品牌 | IKEA |
首次发布日期 | 2018 / 9 |
行业领域 | 家用电器、家具及园艺工具 |
剧情简介 | 20 years ago, IKEA was the poster child for disposable furniture. But times have changed. The brand is becoming more sustainable and is becoming a leader in reusable materials. IKEA wanted to tell the world about this change, and incredibly, they wanted to encourage people to re-use their items instead of buying new ones.The solution was to re-use something iconic to the brand to deliver this message. |
媒体类别 | 电视 |
长度 | |
着色 | Alter Ego |
后期制作 | Rooster Post Production |
创意总监 | Aaron Starkman |
美术指导 | Joel Holtby |
文案 | Mike Dubrick |
制作公司制片 | Anne-Marie Martignago |
导演 | Mark Zilbert |
摄影指导 | Todd Martin |
制作公司 | Scouts Honour |
剪辑师 | Marc Langley |
剪辑师 | Nick Graves |
剪辑公司 | Rooster |
Colorist | Eric Whipp |
Color Assist | Mariya Guzova |
特效 | Fort York |
Agency Account Team | Caleb Goodman |
Agency Account Team | Sarah Riedlinger |
Agency Account Team | Marie Lunny |
Agency Account Team | Becky Rudson |
Sound Design and Mix | Vapor RMW |
Composer Producer | Ren Klyce |
创意总监 | Mike Dubrick |
创意总监 | Joel Holtby |
创意总监 | Ian Grais |
创意总监 | Chris Staples |
Strategist | Sean McDonald |
Strategist | Stacy Ross |
Line Producer | Rita Popielak |
Online lead | Ernie Mordak |
音频后期制作 | Mit Out Sound |