标题 | Iftar is always better together |
广告公司 | Serviceplan Experience |
广告战役 | Iftar is always better together |
广告主 | Abdul Latif Jameel Motors |
品牌 | Abdul Latif Jameel Motors (Toyota) |
首次发布日期 | 2024 / 3 |
行业领域 | 汽车经销商 |
剧情简介 | The film depicts two groups of men competing against each other to invite a lonesome stranger to celebrate Iftar with them. The witty exchange between the two groups culimates in the decision that they should all celebrate Iftar together. The focus on Al Khobar's Corniche celebrates Saudi Arabia's culture, while the narrative and direction beautifully capture tradition and diversity in the film, showcasing the essence of Saudi culture in an authentic way. |
哲学 | Departing from typical family-centric themes, this year's spot delves into communal experiences during the sacred month. Around the time of sunset, friends gather to break their fast on the grassy corniche in Al Khobar. One group, youthful and sociable, meets an older group, seasoned and wise. A man sitting alone, lost in contemplation by the sea, catches their attention. With kindness, one group invites him to join their iftar, sparking a friendly rivalry with the group of elders. Amidst playful banter, the eldest intervenes to remind everyone of Ramadan's essence - generosity unites hearts in compassion. |
媒体类别 | 电视 |
长度 | |
Managing Partner | Rami Hmadeh |
创意总监 | Sameer Suri |
Client Services Manager | Ramy Abdel Rehim |
Client Services Manager | Khaled Hakim |
Client Services Manager | Ayman Fouda |
Head of Production | Oussama El Rashid |
Head of Production | Hicham Soubra |
执行创意总监 | Saleh El Ghatit |
美术指导 | Radhi Raut |
文案 | Fatimah Sanba |
制作公司 | Dejavu Dubai |
执行制片 | Manasvi Gosalia |
Head of Production | Kavya Iyer |
Bidding Producer | Farha Moon |
摄影指导 | Ahmed Hamdi |
制片 | Marianne Merhi |
导演 | Abdullah Khamees |
Wardrobe Stylist | Bashar Assaf |
Production Art Director | Issa Kandil |
后期制作 | Dejavu Dubai |
后期制作 | Hala Charkas |
后期制作 | Tasmiah Khan |
剪辑师 | Abdullah Salhia |
Grade | Belal Hibri |
音乐 | Nizar Al Qundy |
SFX | Nizar Al Qundy |