| 标题 | #LoveWinsQatar |
| 广告公司 | HoC Madrid |
| 广告战役 | #LOVEWINSQATAR |
| 广告主 | COGAM |
| 品牌 | COGAM |
| 首次发布日期 | 2022 / 11 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 哲学 | Join the the fight for love and respect with #LoveWinsQatar. The mechanics of joining this movement are very simple: 1. Score a goal. 2. Direct your player close to another. 3. Capture the image. 4. Share it with #LoveWinsQatar |
| 问题 | The World Cup 2022 tournament organised by FIFA in Qatar is proving to be highly controversial. Due to Qatari policies that contravene LGBTQI+ human rights causing global controversy during the World Cup numerous brands and activists have joined forces to make this problem visible through social actions. |
| 媒体类别 | 互动 |
| 长度 | |
| 执行创意总监 | Emilio Valverde |
| 广告经理 | Carmen Garcia de Merlo |