| 标题 | Not Procrastination |
| 广告公司 | HoC Dubai |
| 广告战役 | Hostages of Depression |
| 广告主 | Dubai Science Park |
| 品牌 | Dubai Science Park |
| 首次发布日期 | 2022 / 2 |
| 行业领域 | 保健与医药产品 |
| 剧情简介 | 66% of mental health issues go undiagnosed in the Middle East region. Due to low awareness, people mistake the symptoms of depression as flaws in themselves. Our campaign aims to connect with those who’re suffering from these symptoms and direct them to a PHQ-9 depression test, to determine if they should seek professional help. |
| 媒体类别 | 平面 |
| Associate Creative Director / Art Director | Oussama Founi |
| Creative Director | Saleh Elghatit |
| Group Chief Creative Officer | Akhilesh Bagri |
| Associate Creative Director/Copywriter | Sameer Suri |
| 插图画家 | Jiawen Chen |