| 标题 | Radio Ghosts |
| 广告公司 | Serviceplan Group |
| 广告战役 | Radio Ghosts |
| 广告主 | Johanniter Unfallhilfe e.V. |
| 品牌 | Johanniter Unfallhilfe e.V. |
| Posted | 9月 2017 |
| 行业领域 | 保健与医药产品 |
| 剧情简介 | One out of eleven deaths caused by car accident has to do with driving after drinking. To raise awareness we created radiospots describing the accident by the deceased victim himself: a radio ghost. The extraordinary about it: We installed small radiostations in the shape of wooden death crosses in Hamburg, at real places where car accidents caused by alcohol happened. These small radiostations streamed the story of the deceased victim as a radiospot directly to the cars stopping nearby. |
| 媒体类别 | 广播 |
| 长度 |