TOP5
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The best in public interest and CSR communications globally
Curated by AdForum in association with ACT Responsible www.act-responsible.org
This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : May 12, 2022

1

Fundación Relaciones Sanas - Bear

Highlighting the importance of reporting suspicions of child abuse

标题Bear
广告公司
广告战役 If the room could talk...
广告主 Fundación Relaciones Sanas
品牌 Fundación Relaciones Sanas

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Posted4月 2022
行业领域仅限订阅者
剧情简介仅限订阅者
媒体类别 平面
创意总监 G....el Ar.....na 仅限订阅者
美术指导 A....to W...d 仅限订阅者
客户主管 St....ny L....es 仅限订阅者
2

Greenpeace & Friends - Make Future (53 sec)

A call to put sustainability on the agenda and inspire each other to take action

标题Make Future (53 sec)
广告公司
广告战役 Make Future
广告主 Greenpeace
品牌 Greenpeace & Friends

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Posted10月 2021
行业领域仅限订阅者
媒体类别 互动
长度
市场仅限订阅者
制作公司
Strategist R...er Br.....an 仅限订阅者
Strategist J..k ..n ..n B...er 仅限订阅者
Digital Agency Da....ht 仅限订阅者
媒介公司 Z..T &...; J..t 仅限订阅者
导演 P..l Ge.....oek 仅限订阅者
制片 An....en Li.....ng 仅限订阅者
剪辑师 F...h T..a 仅限订阅者
后期制作 Ma.....tic 仅限订阅者
Colorist J...o .t .e G..t 仅限订阅者
着色 .e G..t 仅限订阅者
Color Producer Mi....la Z...a 仅限订阅者
音乐 Amp.......dam 仅限订阅者
音效 M....el S....ge 仅限订阅者
3

UNAids - Unbox Me

Addressing the isolation of trans children

标题Unbox Me
广告公司
广告战役 Unbox Me
广告主 UNAIDS
品牌 UNAids

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Posted5月 2022
行业领域仅限订阅者
剧情简介仅限订阅者
媒体类别 案例研究
长度
Client UNAIDS
UNAIDS Mahesh Mahalingam, Director, Communications and Global Advocacy
FCB Danilo Boer, Global Creative Partner
FCB India Swati Bhattacharya, Chief Creative Officer
FCB Chicago Andrés Ordóñez, Chief Creative Officer
FCB India Anusheela Saha, Group Creative Director
FCB Chicago Tim Schoenmaeckers, VP Creative Director
FCB Chicago Niels Sienaert, VP Creative Director
FCB Chicago John Bleeden, Executive Creative Producer
FCB India Vishakha Khattri, Senior Brand Services Manager
FCB India Kizie Base, Vice President Strategy
FCB Chicago Michele Morales, SVP Design Director
FCB Chicago Megan Musgrave, Assoc. Design Director
FCB Chicago Anita Koltun, Producer
Head of Production N.A. Kerry Hill, EVP
Studio Director Roman Mendez, SVP
Director of Editing Steve Immer, VP
Audio Mixer Alec Chojnacki
Color Caleb Hill
Assistant Editor Daniel Witken
Photographer Vikram Khushwa
Director of Photography Anas Ali Khan
Fuel Content Alisha Dsouza, Senior Producer
JSM Joel Simon - CEO/CCO/Co-Composer
JSM Jeff Fiorello - VP/Executive Producer
JSM Norman Felker - Senior Producer
JSM Andrew Manning - Senior Producer
JSM Sharon Cha - Producer
JSM Seamus Kilmartin - Co-Composer
4

Lux - Shut Up Sexism

A virtual assistant to shut down sexism

标题Shut Up Sexism
广告公司
广告战役 Shut Up Sexism
广告主 Unilever
品牌 Lux

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首次发布日期 仅限订阅者
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媒体类别 互动
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广告经理 Se....ne V....on 仅限订阅者
广告经理 S....im Bh.....aj 仅限订阅者
广告经理 A...d S...na 仅限订阅者
Global Chief Creative Officer ..s K....en 仅限订阅者
Global Chief Creative Officer D...el B...er 仅限订阅者
首席创意官 M...o Ve.....to 仅限订阅者
创意总监 R....do Tr.....ni 仅限订阅者
创意总监 .i ..n ..n 仅限订阅者
Global Business Director H...ti J...i 仅限订阅者
客户总监 ..n .e R....es 仅限订阅者
客户总监 F...y Le....on 仅限订阅者
Associate Account Director G..u G...co 仅限订阅者
Production Coordinator J...an C....es 仅限订阅者
Offline Editor Je....ah M....lo 仅限订阅者
Online Artist L..s C...o 仅限订阅者
Executive Strategy Director S....ha ..o 仅限订阅者
Strategy Director N...i ..m 仅限订阅者
客户企划 J....yn .i 仅限订阅者
制作公司 R..l L..o 仅限订阅者
导演 A...da ..n 仅限订阅者
5

AWSR - The Last 10 Meters

Thinking ahead can prevent you from ruining your life

标题The Last 10 Meters
BriefThe film aired as soon as the quarantine restrictions were over. The moment life got back on track. Cinema’s, bars and nightclub re-opened their doors. AWRS wanted to remind people not to drive after drinking. A reminder, because for most of the people it had been a long time they were drunk and they needed to get home. 
广告公司
广告战役 The Last 10 Meters
广告主 Agence Wallonne pour la Sécurité Routière
品牌 AWSR

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首次发布日期 仅限订阅者
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剧情简介仅限订阅者
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TV Production B�.....ère L....in 仅限订阅者
执行制片 S...h T...s 仅限订阅者
创意总监 ..f B..s 仅限订阅者
摄影指导 S...an ..n D...st 仅限订阅者
音乐作曲家 P...r B...t 仅限订阅者
VFX Studio Pa....ie 仅限订阅者
EDITOR'S PICK in partnership with
+1

Fare X Bene - FarexBene Bodyshaming

A modern torture: 1 in 3 adolescents in Italy is a victim of stalking, sexting or harassment

标题FarexBene Bodyshaming
广告公司
广告战役 CyberTorture
广告主 Fare X Bene
品牌 Fare X Bene

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首次发布日期 仅限订阅者
行业领域仅限订阅者
广告口号仅限订阅者
剧情简介仅限订阅者
媒体类别 平面
创意总监 L..a G....no 仅限订阅者
创意总监 Gi....pe P...ne 仅限订阅者
美术指导 S....no D�....drea 仅限订阅者
Creative Digital Director M....le C....du 仅限订阅者
美术指导 Gi....ni ..ò 仅限订阅者
文案 Ca....na B...i 仅限订阅者
客户总监 Va.....na T...na 仅限订阅者
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