标题 | Red Is The New Black |
标题 (原始语言) | Buri Nazar Wale Tera Call Laal |
广告公司 | The Womb |
广告战役 | Red Is The New Black |
广告主 | Truecaller |
品牌 | Truecaller |
首次发布日期 | 2022 |
行业领域 | 其他在线服务 |
剧情简介 | Truecaller is an app that helps users differentiate between normal, priority, spam and fraud calls with colour-coded called IDs. The spammy and fraudulent calls are marked red, prompting users to give those calls a miss and save themselves from potential scammers. The ad shows a seemingly friendly man walking through a market waving and greeting everyone on his way. However, he is stunned to see that his greetings are met with suspicious stares. He soon gets cornered by the folks at the market who paint his face red.The ad is a metaphor for how seemingly friendly calls may have ill intentions but with Truecaller, users can easily identify and mark them in red as a warning for everyone else. |
媒体类别 | 互动 |
长度 | |
文案 | Rohit Sharma |
Strategist | Mitali Kamath |
Account Management | Saheef Giriyal |
Account Management | Rajat Pandey |
Account Management | Dhaval Jadwani |
Account Management | Kawal Shoor |
创意团队 | Paritosh Lonkar |
创意团队 | Ankita Sawant |
Strategist | Ramanathan Venkataramani |
Strategist | Puja Jhunjhunwala |
Strategist | Gaurav Joshi |
Research | Manasi Mankatty |
Founder | Navin Talreja |
创意团队 | Suyash Khabya |
广告经理 | Kari Krishnamurthy |
广告经理 | Manan Shah |
广告经理 | Ashwani Sinha |
制作公司 | Chrome Pictures |