Chad MacKenzie

Chad MacKenzie

Google Ads Media Buyer at Addictive Results Agency
San Diego, 美国

概要

I specialize in scaling brands with Google ads media buying. I have helped companies in both lead generation, and eCommerce with everything Google has to offer.

Overall I have produced over $100 million in revenue with the companies I have worked with.

Positions

Senior Media Buyer
Fresh Clean Tees
美国
February 2022 - Present (2年2个月)
● Increased total ad spend from $80,000 a month to over $500,000 a month within 2 months
● Average ad spend on Google search averages $200,000 a month
● Average ad spend with Google shopping ads is $300,000 a month
● Optimized Google ads shopping feed to increase conversion rates
● Average ROAS total for account is over 4x
● Spent over $1.11 million in ads since start date
● Generated over 60,000 sales since start date
Growth Marketing Manager - Google Advertising
Addictive Results Marketing
美国
June 2020 - Present (3年10个月)
Generating sales leads for B2B client services

● Average ad spend a month $30,000
● Lowered cost per lead from $80 to $50
Senior Media Buyer
Fluent Inc
美国
December 2020 - June 2022 (1年6个月)
● Spending average of $200,000 a month with Google and YouTube ads
● Decreased cost/conv from $4 to $2
● Implemented YouTube ads with Fluent's reward program
● Managed over $5 million in ad spend
Media Buyer - Google Advertising
Earnware
美国
March 2019 - March 2021 (2年)
● Produced $10 million in revenue
● Spent over $2 million in ad spend in a year
● Generated 4 million email subscribers
● Average monthly advertising spend over $150,000 per account
● Averaged 300,000 new email subscribers a month
● Lowered cost per conversion from $2 to $0.55
● Increased conversion rate from 27% to 48%
● Email open rates increased from 32% to 53%
● Fixed funnel and overall optimization for company
Growth Marketing Manager
A4D
美国
February 2017 - March 2019 (2年1个月)
● Produced $5 million in 1 year at A4D.
● Trained and managed 16 person affiliate manager team.
● Managed 200 external ad agencies and affiliates to drive traffic to clients products and services.
● Provided search engine optimization assistance to clients pages.
● Managed Facebook Advertising, Google Search Advertising, and Google Display Ads.

Education

Bachelors of Arts in Marketing

November 2011 - April 2014 (2年5个月)

Similar Talent

Luca Di Lizio
Digital Media Strategist - Google AdWords & Bing Ads Cert.
LDL Digital Media Marketing - www.ldlmedia.com
Himanshu purohit
Media Buyer
MarketingYoung
Guy Sebastian
media buyer
TimeTravelPromotion
Don Rocha
CEO Media Buyer
Circulus
Cari Fagan
Sr. Media Buyer
Levenson
Laurent Dailloux
Regional Strategic Buyer / Media / Content Production /
Nestlé
Ram Kumar
Plugins for Revive Adserver - Boost Your Revive Adserver Performance !
Revive Adserver Mod

Create a free Talent profile and become a member of AdForum

Get Started