| 标题 | RAV 4. Fuelled by Fun. |
| 广告公司 | GMASCO |
| 广告主 | Al-Futtaim Motors |
| 品牌 | Toyota RAV4 |
| 首次发布日期 | 2024 / 1 |
| 剧情简介 | We repositioned the newly launched RAV 4 in 2014 in the UAE for Fun activities around town and for a younger TA. To simply move away from it being wrongly perceived at that time as a 'desert horse', which only its elder brother in lineage - the Land Cruiser could be strong enough for to fit that positioning. This was the main KV for a 360 degree campaign under the #FuelledByFun |
| 媒体类别 | Integrated Media/360 Activation |
| Associate Creative Director/Copywriter | Cherry Koshy |
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