| 标题 | TUA – When I have to go |
| 广告公司 | Jung von Matt/Next Alster GmbH |
| 广告战役 | TUA – When I have to go |
| 广告主 | Sea-Eye |
| 品牌 | Sea-Eye |
| 首次发布日期 | 2019 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 哲学 | In the summer of 2019, sea rescue charity Sea-Eye couldn’t run any missions due to lack of funds. Sea-Eye was looking for a zero-cost, emotional call for donations that would generate revenue and raise awareness regardless of daily news reporting on refugees. It decided to turn Berlin-based music artist TUA’s When I Have To Go into an emotional donation call. With the original song, Tua processed his father's death. With the topic of sea rescue, he gives the haunting lyrics a different, broader meaning. |
| 媒体类别 | Music Video |
| 长度 | |
| 执行创意总监 | Thim Wagner |
| 创意总监 | Erik Höhn |
| Managing Director | Joachim Kortlepel |
| Creative Director Sound | Julian Krohn |
| Senior Copywriter | Lars Grübler |
| Junior Copywriter | Manuel Scheuble |
| Junior Copywriter | Tabea Stiefel |
| 文案 | Phillip Sasse |
| 美术指导 | Florian Kronenberg |
| 美术指导 | Martin Gspan |
| Client Services Director | Jan Anderßen |
| Consultant | Maria Buschuew |
| 项目经理 | Lena Wanders |
| 导演 | Eric van den Hoonaard |
| 摄影指导 | Benedikt Hugendubel |
| 制片 | Johannes Haverkamp |
| 制片 | Johannes Wöpkemeier |
| 执行制片 | Maik Siering |
| 后期制作 | Slaughterhouse GmbH |
| Score Composer | Nicholas Nowottny |
| Sound Design and Mix | German Wahnsinn |
| Sound Design and Mix | White Horse Music |
| Client | Gorden Isler |
| Client | Julian Pahlke |