制作公司制片
at
BBC Creative Head of Design
| 标题 | The BMW Art of Energy (Film Case) |
| 广告公司 | Wieden + Kennedy |
| 广告战役 | The BMW Art of Energy |
| 广告主 | BMW |
| 品牌 | BMW |
| 首次发布日期 | 2017 / 11 |
| 行业领域 | 轿车 |
| 剧情简介 | BMW China gives every runner in the Shanghai marathon a personalized art piece by using their individual running data to celebrate their achievement, encouraging them to “LET THE WORLD SEE OUR ENERGY.” In China, BMW is not only one of the most beloved car companies but also has profound history with running. Thanks to BMW, if you run the Shanghai marathon this year you will get a personalized 3D art piece after finishing the race. |
| 媒体类别 | 互动 |
| 长度 | |
| 执行创意总监 | Vivian Yong |
| 执行创意总监 | Ian Toombs |
| 创意总监 | Fish Ho |
| 创意总监 | Erwin Federizo |
| Head of Design | Fish Ho |
| 美术指导 | Cee Chen |
| Junior English Copywriter | Matteo Marchionni |
| 文案 | Lance Liang |
| 设计师 | Helen Yu |
| 动作设计 | Boyang Xu |
| Head of Integrated Production | Sanne Drogtrop |
| Executive Content Producer | Bernice Wong |
| Creative technologist | Rhys Turner |
| Interactive Production | Xiong Xiong |
| Integrated Producer | Angela Liu |
| 制作经理 | Vic Zhang |
| Senior Editor | Leon Yan |
| 客户总监 | Michelle Gao |
| 客户经理 | Caroline Ma |
| 客户主管 | Sissi Yan |
| 客户企划 | David Lin |
| Digital Planner | Nicholas Nie |
| Lead Project Manager | Nicole Bee |
| Business Manager | Jessica Deng |
| Marketing Director | Jessica Sinn |
| Public Relations | Evelyn Hsu |
| Visual Artist | Joshua Davis |
More Work
SEE ALL2020 Chinese New Year
- 品牌:
- Nike
- 广告公司:
- Wieden + Kennedy
Beijing 99
- 品牌:
- Nike
- 广告公司:
- Wieden + Kennedy
Beijing 99
- 品牌:
- Nike
- 广告公司:
- Wieden + Kennedy