概要
WHO AM I?
I’m a storyteller. With a background in Social Media and PR, telling stories is what I do. Content is my language, digital is my playground, writing is my love, creativity runs through my veins and producing (events) is what I’m good at. I seriously enjoy making spreadsheets and digging through stats, and I ain’t afraid of hashtags.
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Positions
Editor in Chief (Hoofdredacteur) Digital
Talpa Radio (538Groep)
January 2016 - Present (8年3个月)
Making great content for Radio 538, Radio Veronica, SkyRadio and Radio10.
Co Founder
ADNIGHT
August 2015 - Present (8年8个月)
ADNIGHT is the ultimate kitchen review. For one night only, ADNIGHT opens up agency doors all around Amsterdam. NEXT EDITION > 6 OCTOBER 2017.
A unique opportunity to breathe in the agency’s atmosphere, hear about their work and meet their incredible people. Explore what the Amsterdam creative industry is all about with 50 different agency-curated programs. Get inspired, find your new employer or maybe even your new agency of record!
A unique opportunity to breathe in the agency’s atmosphere, hear about their work and meet their incredible people. Explore what the Amsterdam creative industry is all about with 50 different agency-curated programs. Get inspired, find your new employer or maybe even your new agency of record!
Blogger
Amsterdam Ad Blog / Adformatie / Marketing Tribune / Fonk
October 2013 - Present (10年6个月)
I'm mainly in charge of:
- Agency PR: incl. the speakers bureau, articles and internal & external agency events.
- Award submissions strategy and production
- Content strategy, planning & production / Community Management
- Agency PR: incl. the speakers bureau, articles and internal & external agency events.
- Award submissions strategy and production
- Content strategy, planning & production / Community Management
RA*W BOARD MEMBER
RA*W
October 2013 - November 2015 (2年1个月)
www.rawadvertisers.com / www.rawadvertisers.nl
The advertising industry can be quite a difficult one if you want to develop quickly. Little to no training programs or mentorships.
RA*W organise workshops and seminars each revolving around a different topic and with the aim to provide inspiration and insights that immediately can be put into practice the very next day.
Next to the regular seminar we host RA*W Community sessions, where we learn from our peers. RA*W University organises sessions for students. We've set up a mentorship program and twice a year we work directly with brands and marketeers in RA*W LAB.
The advertising industry can be quite a difficult one if you want to develop quickly. Little to no training programs or mentorships.
RA*W organise workshops and seminars each revolving around a different topic and with the aim to provide inspiration and insights that immediately can be put into practice the very next day.
Next to the regular seminar we host RA*W Community sessions, where we learn from our peers. RA*W University organises sessions for students. We've set up a mentorship program and twice a year we work directly with brands and marketeers in RA*W LAB.
• Managing DDB & Tribal Amsterdam’s different internal and external communication channels to build our brand story.
• Managing the award submission process; define categories and festivals, oversee creation of audio-visual/online presentation material, write case studies. Working closely with the creatives in the whole process.
• Manage the PR-process and working closely with our PR Agency on press releases.
• Managing the award submission process; define categories and festivals, oversee creation of audio-visual/online presentation material, write case studies. Working closely with the creatives in the whole process.
• Manage the PR-process and working closely with our PR Agency on press releases.
The Content & Community department at DDB & Tribal Amsterdam is specialized in social strategy, community management, corporate storytelling, crisis management, content creation and developing creative concepts. For all clients we offer an ‘always on’ proposition.
The Content & Community department of DDB & Tribal Amsterdam works for clients like Heineken International, McDonald’s, Ziggo, Centraal Beheer Achmea and Captain Morgan.
Day to day tasks:
• Moderating, stimulating and regulating the conversation and content (flow) on our client's communities
• Analyzing platforms and social media applications and writing up documentation, manuals and mini-tutorials.
• Propose social content and brief creative teams
• Advise and support on social media/community related campaigns and brand activations
• Manage social media crises
The Content & Community department of DDB & Tribal Amsterdam works for clients like Heineken International, McDonald’s, Ziggo, Centraal Beheer Achmea and Captain Morgan.
Day to day tasks:
• Moderating, stimulating and regulating the conversation and content (flow) on our client's communities
• Analyzing platforms and social media applications and writing up documentation, manuals and mini-tutorials.
• Propose social content and brief creative teams
• Advise and support on social media/community related campaigns and brand activations
• Manage social media crises
Education
BS Advertising, Marketing & Communication
2006 - 2010 (4年)
Activities and Societies: MIC Student with Talent 2010 contest (finalist)
• Graduate research about 'social brands' and the factors of success of these social brands that target young adults. Brands like Heineken, Nike, Ben&Jerry’s, Diesel and Red Bull participated.
• Courses: Concept Development, Brand Management, Design Management, Project Management, Internet Strategy and Marketing Communication.
Make-up Artist
2002 - 2003 (1年)
Allround Make-up Artist
Courses: Make-up, Special FX in make-up, Hairstyling, Styling and Body painting.
