WAKE UP WORLD. MOST PEOPLE COMMUTE TO WORK, 5 DAYS A WEEK. BUT DO WE REALLY NEED TO? OUR JOBS AREN’T 9-5 ANYMORE AND BEING STUCK IN RUSH HOUR IS MADNESS. IT’S BAD FOR OUR HEALTH; IT’S STRESSFUL, DEPRESSING AND A TOTAL WASTE OF TIME. SO LET’S #COMMUTELESS AND SPEND MORE TIME DOING THE THINGS THAT MAKE US HAPPIER, HEALTHIER HUMAN BEINGS. PEOPLE POWER. JOIN THE #COMMUTELESS MOVEMENT. WE’RE GATHERING SUPPORT TO HELP REDUCE UNNECESSARY COMMUTING AND HELP PEOPLE LIVE MORE. THE MORE PEOPLE WHO SIGN-UP, THE MORE LOCAL GOVERNMENTS CAN HELP CONVINCE COMPANIES ABOUT THE BENEFITS OF #COMMUTELESS.
哲学
#COMMUTELESS is a people-powered global movement designed to spark a cultural shift and change the way we work and live.
问题
Commuting to work 5 days a week seems madness in today’s digital age. Commuting is bad for both our health and the planet’s: it’s stressful, frustrating, depressing and a waste of time. Instead of commuting to the office one day a week, we could be spending more time doing the things that make us happier, healthier human beings.
结果
The #COMMUTELESS movement is only just beginning. The initial first phase launch in The Netherlands was unsupported by traditional media and generated hundreds of website hits, social media likes, shares, comments and strong free media editorial coverage in high profile titles. The momentum continues to build for this long-term initiative with forthcoming launch activities now planned in London and Tel Aviv.
