| 标题 | Durex Jeans |
| 广告公司 | Havas India |
| 广告战役 | Durex Jeans |
| 广告主 | Reckitt Benckiser |
| 品牌 | Durex |
| 首次发布日期 | 2017 / 3 |
| 行业领域 | 避孕与怀孕测试 |
| 剧情简介 | Durex has created a condom designed to fit snugly and subtly into the pockets of India’s younger generation, who, while confident about swiping left on Tinder, are often too nervous to carry sexual protection around with them due to perceived societal taboos. Combatting that fear, the Reckitt Benckiser brand has launched a lighthearted campaign to promote its new range of Durex Jeans – condoms that both blend into the blue fabric and slide perfectly into a denim pocket. |
| 媒体类别 | Web Film |
| 长度 | |
| 首席创意官 | Nima Namchu |
| 执行创意总监 | Navin Theeng |
| 创意总监 | Priyank Narain |
| 创意总监 | Ajay Sharma |
| 联合创意总监 | Sanjay Chakravorty |
| 创意总监 | Atin Ahluwalia |
| 美术指导 | Abhishek Anand Jr. |
| Executive Strategy Director | Shubhrojyoti Roy |
| 战略企划 | Sarthak Ranka |
| 客户总监 | Lokesh Sah |
| Client Services Director | Shweta Raina |
| Associate Account Manager | Srishti Tomar |
| 客户主管 | Abhishek Anuj |