My Latest Work
SEE ALL WORKNapoléon
La magicienne
La courtisane
La théorie du goûter
概要
Managing J. Walter Thompson in Paris : bringing the pionnering spirit to the French market. Previously : Strategic planner for advertising agencies (DDB, Ogilvy, Fullsix, Publicis Conseil...), I am also an entrepreneur (founder and CEO of Architurn.com and Trouvemoiunfreelance.com). Expertise: Marketing, advertising, CRM, Social Media, e-commerce, digital retail, business plan, business development, management, creativity, mobile, social-media, training ... Lecturer at Université de Cergy Pontoise and CELSA (Paris La Sorbonne).
奖项
- 2020 Prix Club des Directeurs Artistiques (Club des DA)
- 2019 Epica Awards
- 2019 CLIO Awards
- 2019 Prix Club des Directeurs Artistiques (Club des DA)
- 2019 Cannes Lions International Festival of Creativity
- 2018 D&AD Awards
- 2018 Prix Club des Directeurs Artistiques (Club des DA)
- 2017 CLIO Awards
- 2017 Epica Awards
- 2017 Cannes Lions International Festival of Creativity
- 2017 LIA
- 2017 Cristal Media & ADvertising Summit
People I worked with
Paul-Emile Raymond
Art Director
J. Walter Thompson Worldwide
Adrien Mancel
执行创意总监
VML
Florent Depoisier
Executive Managing Director
J. Walter Thompson Paris
Thomas Derouault
Executive creative director / Managing director
J. Walter Thompson Paris
Adrien Dumont
Business Director
VML
My Work
SEE ALL WORKLa Danse
- 品牌:
- Activia
- 广告公司:
- Wunderman Thompson
La peinture
- 品牌:
- Activia
- 广告公司:
- Wunderman Thompson
Le pique-nique
- 品牌:
- Activia
- 广告公司:
- Wunderman Thompson
Le Vélo
- 品牌:
- Activia
- 广告公司:
- Wunderman Thompson
#PoweredByDefiance
- 品牌:
- Diadora
- 广告公司:
- Wunderman Thompson
Matignon
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Positions
Managing Director and Strategic lead
Wunderman Thompson
Boulogne Billancourt, 法国
May 2016 - Present (7年11个月)
Virgile is Managing Director and strategic lead. He started his career in the world of Marketing Services before moving to Advertising. Being a digital native, he built his reputation around a strong and agile digital culture, managing global accounts on digital transformation and brand positioning for agencies like Publicis, Fullsix, Ogilvy…Virgile also launched successfully several start-ups on the french market.
#PoweredByDefiance
- 品牌:
- Diadora
- 广告公司:
- Wunderman Thompson
Matignon
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Développement durable
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Infos du matin
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Tendances de demain
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Flux Migratoires
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Flux Migratoires
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Progression du Bio
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Matignon
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Infos du Matin
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Flux Migratoires
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Tendances de Demain
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Développement Durable
- 品牌:
- Le Monde
- 广告公司:
- Wunderman Thompson
Lecturer for Master degree and MBA at CELSA - Université Sorbonne (Topic : Financial Strategy and Business plan creation + Communication in a digital world)
Co-Founder
Trouve Moi
November 2010 - Present (13年5个月)
Co-Founder and CEO of TROUVE MOI, editor of www.trouvemoiunfreelance.com
Global Director of Digital
Levallois-Perret, 法国
October 2014 - May 2016 (1年7个月)
Head of Digital for McCANN Worldgroup in Paris : managing the digital teams, offers and ressources. Building a strong and integrated digital offer to serve our clients and developp new-business
Global Digital Account director : Managing digital activities and digital integration for Nespresso across Interpublic network and McCANN Worldgroup (McCANN + MRM/McCANN + MullenLowe + Future Brand + Weber Shandwick...)
> Campaign development
> Digital Strategy
Global Digital Account director : Managing digital activities and digital integration for Nespresso across Interpublic network and McCANN Worldgroup (McCANN + MRM/McCANN + MullenLowe + Future Brand + Weber Shandwick...)
> Campaign development
> Digital Strategy
Co-founder
Architurn.com
December 2009 - April 2016 (6年4个月)
Co-founder and Managing director.
Architurn.com is an online based interior design studio. We work for individuals and companies on projects such as small appartments, offices, restaurants, villas...
Architurn.com is an online based interior design studio. We work for individuals and companies on projects such as small appartments, offices, restaurants, villas...
Strategic Planning and Digital Thinking for key accounts.
Worked with CAC 40 clients (BNP Paribas, Orange, AXA, L'Oréal) to achieve digital transformation and digital integration through trainings, strategic planning and out-of-the-box thinking.
Worked with CAC 40 clients (BNP Paribas, Orange, AXA, L'Oréal) to achieve digital transformation and digital integration through trainings, strategic planning and out-of-the-box thinking.
Head of Strategic Planning
BETC Fullsix
Levallois Perret, 法国
January 2012 - June 2013 (1年5个月)
Head of Digital Strategies, working for our clients (L'Oréal Professionel, Galeries Lafayette, Remi Martin, LABEL5, Coca-Cola Entreprises, Bonduelle...) with a team of strategic planners.
I created and managed the Social Media team, with social-media strategists and community managers.
I created and managed the Social Media team, with social-media strategists and community managers.
Head of Strategic Planning
GrandUnion
January 2012 - June 2013 (1年5个月)
Head of Digital Strategies, working for our clients (L'Oréal Professionel, Galeries Lafayette, Remi Martin, LABEL5, Coca-Cola Entreprises, Bonduelle...) with a team of strategic planners.
I created and managed the Social Media team, with social-media strategists and community managers.
I created and managed the Social Media team, with social-media strategists and community managers.
Building strong and efficient communication strategy for our brands. Brands : Working 360 (TV,Print,Web,CRM...) for Kia Motors France
Strategic Planner
OgilvyOne Worldwide
Paris, 法国
September 2008 - December 2009 (1年3个月)
Strategic Planning and Digital Strategy for world famous brands ( Louis Vuitton, IBM, Nestlé, Perrier...) inside Ogilvy Interactive group in Paris.
Creation of fully integrated campaigns in a wide range of sectors.
Creation of fully integrated campaigns in a wide range of sectors.
Managing on-line campaigns for local and global brands. Building strategies for product launches, to re-inforce brand images and to manage custommer relationship.
Web-based strategies and strategic recommandations for well-known brands such as Air France, Lipton, Bouygues Telecom...
Web-based strategies and strategic recommandations for well-known brands such as Air France, Lipton, Bouygues Telecom...
Account Executive
Rapp
Saint-Ouen, 法国
February 2007 - September 2007 (7个月)
Managing online/offline campaigns for Air France, Telecom Italia, Signal (Unilever)
Strategic Planning
Rapp
Saint-Ouen, 法国
February 2005 - August 2005 (6个月)
Intern at Rapp Paris (6 months)
> Managed studies about consumers on sociological aspects
> Worked with team of Art Directors to create advertisement
> Followed several advertising budgets for global brands ( NIVEA, Air France-KLM, Audi…)
> Managed studies about consumers on sociological aspects
> Worked with team of Art Directors to create advertisement
> Followed several advertising budgets for global brands ( NIVEA, Air France-KLM, Audi…)
Education
Master Degree Field Of Study Marketing and Branding Management
2004 - 2007 (3年)
Master Degree - Marketing Services
2005 - 2006 (1年)
Master Degree in Marketing with a major in Marketing Services
