标题 | Sound of Spending (83s) |
广告公司 | Zulu Alpha Kilo |
广告战役 | Sound of Spending |
广告主 | Interac |
品牌 | Interac |
首次发布日期 | 2021 / 8 |
产品 | Interac |
行业领域 | 银行、金融、法律和保险 |
剧情简介 | Approximately 15 million Canadians live beyond their means. Interac, a Canadian leader in financial services, wanted to engage a nation disinterested in thinking about their finances. Using the medium everyone can connect with, music, we created The Sound of Spending, a digital tool that converts spending data into a song. The tool allows the user to hear the sound of their own personal spending, or the spending of the entire nation. Interac mapped millions of transactions across the past year to a soundwave, so that everyone can listen to Canada’s economic recovery since the pandemic. |
媒体类别 | 案例研究 |
长度 | |
首席创意官 | Zak Mroueh |
执行创意总监 | Wain Choi |
美术指导 | Michael Romaniuk |
文案 | Marco Buchar |
设计师 | Damian Simev |
设计师 | Brian Banton |
设计师 | Zoe Kim |
Creative technologist | Jake Edwards |
客户经理 | Alyssa Guttman |
客户经理 | Kara Oddi |
客户经理 | Risa Kastelic |
Planning Team | Sean Bell |
Planning Team | Spencer MacEachern |
广告经理 | Andrea Danovitch |
广告经理 | Matt Houghton |
广告经理 | Meghan Jeffery |
广告经理 | Rachel Kellogg |
广告经理 | Chingtien Chang |
媒介公司 | Media Experts |
Media Manager | Rachel Schmidt |
Media Manager | Latoya Taylor |
Media Manager | MacKenzie McNevin |
Media Manager | Keaton Dale |
PR / Corporate Communications | Samantha Kay |
PR / Corporate Communications | Geetika Kher |
制作公司制片 | Ece Inan |
制作公司制片 | Greg Hennessy |
制作公司制片 | Adam Palmer |
制作公司制片 | Lauren Schell |
制作公司 | Zulubot |
导演 | Barbara Shearer |
后期制作 | Zulubot |
剪辑师 | Mallory Robbins |
Mixer | Noah Mroueh |
Oso Audio | |
音频工程师 | Daenen Bramberger |
Interactive Artist | Andrew Martin |