| 标题 | Sound skills |
| 广告公司 | WCRS |
| 广告战役 | Sound skills |
| 广告主 | Royal Air Force |
| 品牌 | Ministry of Defence - Royal Air Force |
| 首次发布日期 | 2017 / 1 |
| 行业领域 | 政府、军队及警察招募 |
| 剧情简介 | Today the Royal Air Force is launching a new campaign to boost recruitment for intelligence roles working with foreign languages. To help find prospective candidates, WCRS has developed ‘Sound Skills’, an online test that lives on the RAF website, designed to assess users’ selective auditory attention (selective hearing). The test asks people to listen to different scenarios and asks the player a question relating to what they heard. The scenarios, which use binaural sound to create an immersive 3D experience through a standard pair of headphones, have been carefully designed to evaluate whether people have the skills required to excel in the role and get increasingly difficult as the test goes on. |
| 媒体类别 | 网站 |
| 更多信息 | https://www.raf.mod.uk/recruitment/roles/roles-finder/intelligence/intelligence-analyst-linguist-new |
| 创意总监 | Ben Long |
| 创意团队 | James S Hodson Hodson |
| 创意团队 | Jason Keet |
| 广告公司制片 | Alex Honnor |
| 数字项目经理 | Sam Child |
| Planning Team | Olivia Stubbings |
| Planning Team | Matt Rhodes |
| 制作设计师 | Craig Townsend |
| 制作设计师 | Darren O’Donoghue |
| Director of Creative Technology | David Gordon |
| Creative technologist | Gon Fernandez |
| 媒介公司 | MEC, Carat |
| Sound Designer | Steve Lane |
| 客户经理 | Lawrence Beatt |
| 客户经理 | Laura Hale |
| 客户经理 | Will Lever |
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