Fredrik Åkerström
Film Director at Kryler Åkerström Film and film editor at Edit or Die at Edit Or Die
Stockholm, Sweden, 瑞典
标题Never Out A Place 2
广告公司
广告战役 Never Out A Place
广告主 Ramsbury Single Estate Spirits
品牌 Ramsbury
首次发布日期 2023 / 9
行业领域 含酒精类饮料
剧情简介 Another part of the campaign is a range of beautifully shot still images of both the Ramsbury signature Gin and Vodka, carefully placed in locations both expected and unexpected to pay off the campaign tagline. B-Reel also helped refresh Ramsburys visual ID for the launch of this campaign, which can be seen across the assets on OOH and SoMe, as yet another way of making the brand stand out in the premium segment.
问题 The Ramsbury Single Estate distillery was born in 2015 on the English countryside, but since its beginnings they’ve always looked to go their own way. While many other distilleries linger on hyper local provenance, heritage or overused “field to bottle” language, Ramsbury and B-Reel chose a more unexpected, entertaining and bold approach with the campaign “Never out of place”. As the lead agency, B-Reel aimed to connect with a younger audience globally with a creative concept that stands out and breaks conventions for a premium spirit brand. This demographic values individualism and exploration which is a perfect match with the Ramsbury perspective that as long as you’re you, you’re home.
媒体类别 平面
长度
首席创意官
创意总监
创意总监
Design Director
Designer
Brand Director
导演
摄影指导
执行制片
Gaffer
Key Grip
剪辑师
动作设计
创意团队
创意团队
制片
Strategist
Strategist
制作公司
制片
Focus Puller
Grade
音乐

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