标题 | 7 Lessons About Single Life |
广告公司 | Dentsu K Inc |
广告战役 | 7 Lessons About Single Life |
广告主 | 7-Eleven |
品牌 | 7-Eleven |
首次发布日期 | 2015 |
行业领域 | 百货公司、超市 |
哲学 | In Taiwan, singles make up nearly 43% of the total population. Meanwhile, 7-Elevens are on every corner, ready to provide services and products customized for singles. 7-Eleven is like another kitchen, or another family member.On November 11th, Singles’ Day in Taiwan, we launched the “7 lessons about single life” online campaign. Inspired by true stories happened in 7-Eleven, we released 4 short films and 3 short stories. This campaign is aimed to express the “single friendly” image of 7-Eleven. |
媒体类别 | 电视 |
长度 | |
客户总监 | Tony Fang |
客户经理 | Serena Hsu |
Associate Account Director | Ivonne Liao |
首席创意官 | Judy Tao |
首席创意官 | Hayley Wen |
联合创意总监 | Tiger Yang |
联合创意总监 | Hide Liu |
文案 | Hayley Wen |
文案 | Winnie Cheng |
美术指导 | Judy Tao |
美术指导 | Tiger Yang |
美术指导 | Barney Lin |
美术指导 | Rex Chen |
广告公司制片 | Ivy Lin |
制作公司 | Boku Films |
导演 | Yang Zhong Fan |
执行制片 | Ya Hui Hsiao |
制片 | Po Chun Hsiao |
摄影指导 | Ta Pu Chen |
音效设计公司 | Great-Music Recording Studio |
音乐作曲家 | Daphne Su |