David Owen
摄影指导 at Quiet Storm Films
London, 英国
标题Moonpig Father’s Day
广告公司
广告战役 Moonpig Father’s Day
广告主 Moonpig
品牌 Moonpig
首次发布日期 2019 / 5
行业领域 小家电及家居配件
剧情简介
Building on the success of the agency’s Moonpig campaign to celebrate Mothering Sunday, the ads use real people to talk about their experiences of becoming and being a father – from the realisation of the huge responsibility it entails, to the necessity of mastering dad dancing and dad jokes.

The audience is then invited to give back to their fathers by letting them know how much they care by sending a Moonpig card or gift.
哲学 Behind the creative strategy is the insight that whilst we may spend less for Father’s Day than we do on Mother’s Day, expressing your love and gratitude for Dad matters just as much. Our campaign aims to celebrate dads and the relationships with their children, by getting fathers talking about their feelings towards fatherhood.
媒体类别 电视
长度
后期制作
客户企划
美术指导
文案
客户总监
制片
剪辑师
Sound Designer
音效设计公司
摄影指导

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