标题 | The Forgotten Team |
广告公司 | Dentsu Creative |
广告战役 | The Forgotten Team |
广告主 | MEO |
品牌 | MEO |
首次发布日期 | 2022 / 11 |
行业领域 | 个人无线通讯 |
剧情简介 | Reports of corruption and human rights abuses during the construction of stadiums and infrastructure for the 2022 World Cup in Qatar made it a highly controversial event. More than 6,500 workers lost their lives due to bad working conditions, while thousands more were subjected to modern-day slavery.As the biggest broadcaster in Portugal and long-time sponsor of the national team, MEO questioned their responsibility. How could MEO fulfil all commercial obligations while upholding their ethical principles?The Forgotten Team is a bold tribute to the thousands of migrant workers who died for the 2022 World Cup. The Team’s jersey was inspired by the workers vests and Human Rights Act Article 4. Its members were made up of the 10.33 million people in Portugal. |
媒体类别 | 公关 |
美术指导 | João Mescas |
Art Director Assistant | Miguel Santos |
Assistant Director | Lourenço Fernades Thomaz |
首席创意官 | Lourenço Thomaz |
文案 | Diogo Stilwell |
设计师 | Tiago Rodrigues |
导演 | Nuno ‘Ninja’ Mendes |
剪辑师 | António Mendes |
剪辑师 | Júlio Paixão |
执行创意总监 | Ivo Purvis |
执行制片 | Miguel Varela |
导演 | David Infante |
Global Chief Creative Officer | Fred Levron |
Graphic Designer | Miguel Mateus |
Head of Design | Emanuel Serôdio |
Head of Digital | Gil Correia |
Head of Production | Martim Lemos |
Motion Designer | Márcio Valente |
Motion Graphics Designer | Miguel Reis |
Motion Graphics Designer | Márcio Valente |
Photo Producer | Filipa Martins |
摄影师 | João Bettencourt |
Post-production Producer | Fernando Sousa |
制作经理 | Francisco Magalhães |
客户总监 | Carla Vidal Marques |
客户经理 | Rita Morgado |
Chief Executive Officer (CEO) | Tomas Froes |
Head of Strategy | Patrick Stilwell |
Head of Studio | Paulo Jorge |
PR manager | Veronique Evans |
PR manager | Vickie Fawcett |
制片 | João Marques |
制片 | José Maria |
制片 | Celina Morais |
制片 | Cláudia Costa |
Strategist | Afonso Magro |
Strategist | Manuel Corte-Real |