| 标题 | The Museum of Procrastination |
| 广告公司 | J. Walter Thompson London |
| 广告战役 | Supporting Human Ambition |
| 广告主 | HSBC |
| 品牌 | HSBC |
| 首次发布日期 | 2015 / 11 |
| 行业领域 | 银行与金融服务、投资、证券服务 |
| 剧情简介 | The light-hearted and playful film features a group of people being shown round the awe-inspiring ‘The Museum of Procrastination’ by a charismatic guide. It is a strange place of wondrous rooms and magical displays, symbolising good intentions that were never realised. From unused gym membership cards and unfinished novels, to musical instruments barely played. The Museum stands as a testament to all those pursuits, ideas and inventions that were never explored, or never given the chance of coming to fruition. The focus of the film is on a young woman, Ellie, who after being guided round the Museum has a moment of reflection about the ambitions she never pursued. From the dream-like museum we suddenly cut to her at her desk at home seemingly inspired, she picks a previously discarded idea out of the waste paper bin, as if about to start turning her dreams into reality. |
| 媒体类别 | 影视 |
| 长度 | |
| 音效 | 750mph |
| 广告经理 | Andrea Newman |
| 广告经理 | Hamish Goulding |
| 广告经理 | Brianna Davis |
| 创意总监 | Axel Chaldecott |
| 创意团队 | Richard Hol |
| 客户企划 | Rob Alexander |
| Business Director | Luke Kenny |
| 客户总监 | Charlie Martyn |
| 客户经理 | Gemma Swinglehurst |
| 广告公司制片 | Doug Wade |
| 广告公司制片助理 | Eleanor-Rose Stamp |
| 导演 | Traktor |
| 制作公司 | Traktor |
| 剪辑师 | Edward Line |
| 音效 | Sam Ashwell |
| Global Director in Charge | Joseph Petyan |
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