| 标题 | CT Spectral 3 |
| 广告公司 | Publicis Sapient |
| 广告战役 | Philips Digital Scanners |
| 广告主 | Philips Healthcare |
| 品牌 | Philips Healthcare |
| Posted | 7月 2015 |
| 行业领域 | 医疗设备 |
| 剧情简介 | The CT Spectral experience is an interactive storytelling experience for doctors, clinicians and scientists to explore a CT Spectral scanner, from Philips Healthcare. This responsive designed experience hooks or challenges the user to see the spectral difference and prompts them to scroll and learn as they virtually scan two men’s bodies to see the difference of an abdominal scan using CT Spectral scanning against a similar abdominal scan using conventional scanning methodologies. The Digital PET digital experience is a quick, compelling and simple, interactive storytelling experience for doctors, clinicians, scientists to explore the world’s first digital PET scan, from Philips Healthcare. This responsive design experience hooks the user and prompts them to scroll and learn as they virtually ‘scan the man’ (video and photography) and learn about this new innovation in healthcare tech. |
| 媒体类别 | 互动 |
| Worldwide Chief Creative Officer | Gaston Legorburu |
| 美术指导 | Kit Casey |
| 平面设计 | Carla Crandall |
| 创意总监 | Jared Kelleher |
| 文案 | Emily Morgan |
| 技术开发 | Joe Morgan |
| 设计师 | Sarah Peng |
| 客户助理 | Matt Thompson |
| 摄影师 | Pete Tschudy |
| UX Designer | Qianru Zhang |
| Production Company Digital Director | Benjamin Zanghi |
| 平面设计 | Joe Carpenito |
| 美术指导 | Tom Kershaw |
| UX Designer | Linda Mateos |
| Production Company Digital Director | Annie Truong |
More Work
SEE ALLPET Scan 2
- 品牌:
- Philips Healthcare
- 广告公司:
- Publicis Sapient
PET Scan 1
- 品牌:
- Philips Healthcare
- 广告公司:
- Publicis Sapient
CT Spectral 4
- 品牌:
- Philips Healthcare
- 广告公司:
- Publicis Sapient
CT Spectral 2
- 品牌:
- Philips Healthcare
- 广告公司:
- Publicis Sapient
CT Spectral
- 品牌:
- Philips Healthcare
- 广告公司:
- Publicis Sapient