标题 | From Hateful to Beautiful |
广告公司 | LG2 |
广告战役 | From Hateful to Beautiful |
广告主 | SDC Village Montréal |
品牌 | Société de développement commercial (SDC) du Village |
首次发布日期 | 2023 / 4 |
行业领域 | 政治、宗教及贸易组织 |
剧情简介 | Anti-drag protests were erupting across Canada and the United States. Village Montréal wanted to put a stop to the hatred directed at 2SLGBTQIA+ communities by transforming protest signs used at demonstrations into a beautiful dress for a drag queen. |
媒体类别 | 案例研究 |
制作公司 | okok |
首席创意官 | Marc Fortin |
首席创意官 | Luc Du Sault |
President | Noah Vice |
President | Luc Du Sault |
Executive Creative Direction | Noah Vice |
Executive Creative Direction | Luc Du Sault |
Copywriting | Félix Lebars |
Copywriting | Félix-Antoine Belleville |
美术指导 | Olivier Caron |
客户经理 | Alexandra Laverdière |
客户经理 | Maude Richard |
制作 | Julie Pichette |
动作设计 | Daniel Martinez-Mendoza |
动作设计 | Debby Mendoza |
剪辑公司 | Cédric Noël |
摄影 | Pierre Parra |
Video Production | Xavier Girard |
Layout Artist | Marie Fourure |
Layout Artist | Marie-Ève Roussy |
摄影制作 | Andréanne Lapointe Aubert |
着色 | Raphaël Desharnais |
导演 | Tom Patry |