| 标题 | Window Shopping |
| 广告公司 | Rethink Communications Inc. |
| 广告战役 | Window Shopping |
| 广告主 | IKEA |
| 品牌 | IKEA |
| 首次发布日期 | 2022 |
| 行业领域 | 杂货店、专卖店 |
| 剧情简介 | To grab attention from an always-busy big city media landscape, and prove to Torontonians that IKEA’s downtown store was truly “made for downtown living,” we created living ads out of the city itself—using real homes (with real people in them!) and turning them into instantly recognizable IKEA “billboards.” Unlike a traditional installation or advertisement, utilizing real homes with real people enabled IKEA to highlight a wide breadth of people and living spaces—especially small-space living—representing and celebrating the diversity of life in Toronto. |
| 媒体类别 | 案例研究 |
| 长度 | |
| Music / Sound Design | Vapor Music Group |
| 制作公司 | Undivided Creative |
| 美术指导 | Zachary Bautista |
| 文案 | Geoff Baillie |
| 首席创意官 | Aaron Starkman |
| 首席创意官 | Mike Dubrick |
| 创意总监 | Joel Holtby |
| 创意总监 | Zachary Bautista |
| 创意总监 | Sean O’Connor |
| 创意总监 | Hans Thiessen |
| 导演 | Jeremy Thompson |
| 摄影指导 | Jeremy Thompson |
| 剪辑师 | Tyler Erdelac |
| 制片 | Christa Lindsay |
| Strategist | Sean McDonald |
| Strategist | Shereen Ladha |
| Strategist | Jay Fleming |
| 客户主管 | Erica Francis |
| 联合创意总监 | Geoff Baillie |
| Printing House | ProPrint Services Inc. |
| Senior Integrated Producer | Terri Winter |
| 客户总监 | Megan Christopher |
| 客户总监 | Tracey Cronin |
| 客户经理 | Chaityadeep Singh Mainee |
| Audio Producer | Kailee Nowosad |
| Casting | Groundglass Casting |
| Casting | Faces and Places Talent Agency |
| VFX & Color | Hardave Grewal |
| VFX & Color | Dan McCarthy |
| 广告经理 | Brooke Lougheed |
| 广告经理 | Jordan Sequeira |
| Digital Manager | Kevin Martins |
| Director of Print Production | AJ Merrick |
| Group Account Director | Kiara Wilson |
| Head of Marketing | Johanna Andrén |
| 媒介公司 | Carat |
| Music Director | Ted Rosnick |
| PR Leader | Lisa Huie |
| Studio Artist | Todd Bennett |
| Studio Artist | Justin Chan |
| Studio Artist | Stephanie Sherwood |
| Studio Artist | Nabil |
| Studio Director | Brad Kumar |
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