标题 | Crack open the unexpected |
广告公司 | McCann Birmingham |
广告战役 | Crack open the unexpected |
广告主 | Aston Manor Brewery |
品牌 | Frosty Jack's |
首次发布日期 | 2023 / 5 |
行业领域 | 啤酒,苹果酒 |
哲学 | Aston Manor Cider and McCann Birmingham have unveiled Frosty Jack’s first-ever TV advert, which encourages customers to Crack Open the Unexpected with Frosty Jack’s. The tongue-in-cheek advert will form part of a wider multi-channel marketing campaign across the UK. Injecting both fun and personality into the cider category, the campaign features the world’s “most famous” Z-list celebrity hand model – Hans Handerson. It tracks the former hand actor reliving his glory days and showing off some of his iconic moves while promoting Frosty Jack’s. The cider brand’s choice to skip the costly celeb endorsements means continued savings for customers. |
媒体类别 | 电视 |
长度 | |
制作公司 | Citizen Films |
执行创意总监 | Adam Bodfish |
Senior Art Director | Duncan Bancroft |
文案 | Leon Deeming |
Managing Partner | Joe Cronin |
客户总监 | Sylvie Pender |
客户总监 | Charlotte Spafford |
客户经理 | Matthew Allen |
客户经理 | Isabel Lloyd |
客户主管 | Scott McKend |
制片 | Connor Owen |
导演 | Rollo Hollins |
广告经理 | Calli O'Brien |
广告经理 | Grace Anthony |
广告经理 | Katie Walker |