McCann has created some of the best-known and most iconic advertising campaigns of the last century. As one of the world’s leading ad agency networks, McCann provides an unmatched combination of award-winning creativity, strategic insight and innovation globally, regionally and locally within each of the 100+ countries in which we operate. Our strategic approach, evolved from our founding and enduring Truth Well Told philosophy, is built on our core belief that brand truths can serve as a catalyst for generating powerful ideas that succeed, because they help brands to play a meaningful role in people’s lives. Through our integrated world-class capabilities, McCann today helps our clients to drive their brand growth across disciplines, media platforms, technologies, languages and geographical boundaries. Today, our work helps brands succeed and grow by engaging with consumers in their daily lives, while often becoming part of popular culture across the world.