标题 | Beautiful Dreamer |
广告公司 | TracyLocke BRASIL |
广告战役 | Beautiful Dreamer |
广告主 | Pfizer |
品牌 | Pfizer |
首次发布日期 | 2019 / 7 |
行业领域 | 保健与医药产品 |
哲学 | FAP is a neurological, inherited progressive disease. To clarify what the symptoms of this rare and hard-to-diagnose condition are, Pfizer invited TracyLockeDDB Brazil—a global agency part of groups Omnicom and ABC—to create a delicate campaign to bring awareness to the disease and show that it’s possible to slow down its progression. Written by the agency and co-produced by Stink Films, the movie Beautiful Dreamer is the affectionate story of a young woman who’s always writing down the dreams she wants to realize. It’s then that she is diagnosed with the disease and sees her dreams fading away. However, her hope springs anew when she finds out that the disease can be treated. The soundtrack was composed by audio production company Lucha Libre, which reimagined a song written by Stephen Foster in 1864, recorded by Bing Crosby in 1940, and which became famous due to the Beatles’ 1962 version |
媒体类别 | Web Film |
长度 | |
制作公司 | Stink Films |
Chief Executive Officer (CEO) | Pipo Calazans |
首席创意官 | Rodolfo Barreto |
执行创意总监 | Nina Lucato |
创意总监 | Bruno Athayde |
美术指导 | Bruno Athayde |
美术指导 | Alfredo Mariano |
文案 | Vinícius Biss |
导演 | Salsa ; |
Assistant Director | Tatiane Klein |
摄影指导 | Maurício Padilha |
美术指导 | Ana Henriques |
Executive Director | Ingrid Raszl |
执行制片 | Renata Dumont |
执行制片 | Carolina Junqueira |
执行制片 | Camila Martinez |
Production Coordinator | Paula Macedo |
Production Coordinator | Rogerio Maestro |
制片 | Daniel Lombardi |
剪辑师 | Victor Cohen |
Post Production Coordinator | Roberta Bruzadin |
后期制作 | Humanóide |
Color Grade Company | Marla Colour Grading |
音频 | Lucha Libre Audio |
Head of Production | Mariana Sierra |
制片 | Juliana Miyake |
制片 | Bruna Martins |
Head of Client Services/Production | Michele Pereira |
Account Management | Natalia França |
Head of Media | Gustavo Gonzalez |
Head of Media | Lúcia Cucci |
Media Manager | Ricardo Mariano |
Head of Strategy | Leandro Gimenez |
Approval Client | Rafael Semin |
Approval Client | Renner Teles |