| 标题 | Appocalypse |
| 广告战役 | Apple |
| 广告主 | Apple |
| 品牌 | Apple |
| 首次发布日期 | 2017 / 6 |
| 行业领域 | 家用电器和视听产品 |
| 剧情简介 | Entry Summary WWDC is an annual, week-long conference for developers and coders. Kicking off with a keynote presentation, Apple uses the event to make major product announcements and showcase new software and hardware. In Summer of 2017, Apple was in the midst of moving into their brand new headquarters, so beginning the film with a new Apple employee being displaced and having to temporarily sit in a server room was very timely for the brand. The Apple developer community are the life force of the app economy, generating more jobs and money than Hollywood. This film kicked off the event and set the tone for the week ahead. Brief Explanation Appocalypse begins with a newly hired Apple employee, temporarily seated in a server room, who accidentally unplugs the App Store servers while looking for a spare outlet for his desktop waterfall. His blunder triggers a chain reaction, causing apps all over the world to disappear, and civilization quickly dissolves into chaos. Without apps, people are left helpless, forced to fend for themselves in a post-apocalyptic black market for app alternatives. Social media influencer Brittany Furlan, and Tinder Founder Jonathan Badeen make cameos in this 3-minute film directed by Tom Kuntz. |
| 媒体类别 | Web Film |
| 长度 | |
| 创意总监 | Dafna Garber |
| 创意总监 | David Zorn |
| 美术指导 | Kayla Robinson |
| 文案 | Lawrence Wilson |
| 美术指导 | Amara Abbas |
| Assistant Producer | Chad Powszok |
| 导演 | Tom Kuntz |
| Director of Photography | Greig Fraser |
| 剪辑师 | Russell Icke |
| VFX Supervisor | Tara Demarco |
| 2D Lead Artist | Tara Demarco |
| 2D Lead Artist | Rob Winfield |
| Colorist | Gregory Reese |
| 音频工程师 | Mark Meyuhas |
| 制作 | MJZ |
| 制片 | Sheamus O'Kane @ The Mill |
| 后期制作 | Whitehouse Post |
| Creative Director | Dafna Garber |
| Creative Director | David Zorn |
| Art Director | Kayla Robinson |
| Copywriter | Lawrence Wilson |
| Art Director | Amara Abbas |
| Executive Producer | Chris Perry |
| Assistant Producer | Chad Powszok |
| Director | Tom Kuntz |
| Director of Photography | Greig Fraser |
| Editor | Russell Icke |
| VFX Supervisor / 2D Lead Artist | Tara DeMarco |
| 2D Lead Artist | Rob Winfield |
| Colorist | Gregory Reese |
| Audio Engineer | Mark Meyuhas |
| Entrant Company | TBWA\Media Arts Lab |
| Idea Creation | TBWA\Media Arts Lab |
| Production | MJZ |
| Production | THE MILL |
| Additional Company | WHITEHOUSE POST |
| Additional Company | LIME STUDIOS |
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